Colgate Sensitive Pro-Relief is teaming up with Jamie Oliver Group’s Food Tube, ITV and a host of UK food festivals for a new social, digital and experiential campaign by MEC Wavemaker. Jamie Oliver Media Group, MEC Wavemaker and Colgate have co-created a content series called ‘Take an Extra Bite out of Life” featuring food and […]
But you can’t eat it. If you’ve ever thought to yourself, “It’s great that this sunblock is keeping me from getting a sunburn, but I wish it would make me smell like a 12-piece bucket,” have we got news for you. KFC YUM is now making “Extra Crispy Sunscreen.” According to the fast food company, […]
Some of the 330,000 daily visitors to Times Square over the next five months may see an unusual whisky beaming down on them from not one, but 11, of the square’s massive electronic billboards. Taiwan’s premier whisky maker, Kavalan Distillery, has joined the thousands of iconic American and global brands that over the past century […]
To support the launch of its new Golden Hoops, Hula Hoops is back on TV screens as part of a £1.5m media campaign. On air from 22nd August to 25th September, the new advert will feature two Golden Hoops bathing on sun loungers in a tongue-in-cheek acknowledgement that the new snack is baked to contain […]
Bud Light wants to sell you beer—and your gender identity doesn’t change that. In the Anheuser-Busch brand’s latest 30-second spot, Amy Schumer and Seth Rogen argue that anyone across the gender identity spectrum can drink Bud Light. With the new work, Bud Light joins brands including Nike and Mini in furthering a discussion on gender identity through […]
BBH India has launched an ad campaign for Gustoso, the latest addition to Mumbai’s fine dining scene. With its rich, fertile soils; nurturing climate; and bountiful oceans, Naples is the natural kitchen of Italy. Drawing inspiration from this gourmet city, Gustoso is the first of its kind to bring delectable Neapolitan fare into Mumbai. The […]
Tequila Herradura Ultra is thrilled to announce a new global creative campaign, “Sound of Smoothness.” Featuring mesmerizing visuals paired with upbeat audio, the campaign literally illustrates Ultra’s smooth quality. The campaign’s cymatic approach balances science and art, depicting sound frequencies reverberating through the crystal clear tequila, suspended above a speaker. The “Sound of Smoothness” campaign: […]
“SamuraiDroneCatIdolSuperhumanRubeGoldbergViewerWarningTooExplosiveHighSchoolGirl”. This new spot for Japanese noodle brand Nissin Chikin Ramen may be a bit of a mouthful, but it’s an explosive eyeful too. Crammed with references to recent hit Japanese ads and popping with pop culture, it’s a frenetic race through hits such as the award winning Shisheido ‘High School Girl’, the parkour-crazy viral […]
Jimmy’s Iced Coffee, the family-owned range of ready-to-drink iced coffees, have just dropped their second full-length coffee-themed rap, titled ‘Who Got The Beans’. Starring the face (and musical stylings) of Jimmy’s brand, Jim Cregan, this summer anthem is a friendly challenge to encourage everyone who hears it to believe in themselves and chase their dreams. […]
Lilydale Free Range Chicken is giving Australians the opportunity to trace each pack of chicken back to farm it came from. This move is being supported by a communications campaign created with M&C Saatchi and Hidden Characters, conveying the farm trace capability. New research reveals Australians want to know more about the origin of the […]