Red Bull’s Titanic Advert Prompts Complaints to the ASA

Red Bull’s Titanic Advert Prompts Complaints to the ASA

Red Bull’s latest advertising campaign, implying that those killed on the ill-fated maiden voyage of the Titanic could have survived had it carried the energy drink, has prompted complaints to the Advertising Standards Authority (ASA). The animated advert, originally released in Germany at the beginning of this year, has been adapted for a UK audience […]

MPC’s Seductive Snakes for Smirnoff

MPC’s Seductive Snakes for Smirnoff

http://www.youtube.com/watch?v=6aLpAVk5u3Y Created by Mother London to launch the new Smirnoff Apple Bite signature serve, the intriguing spot features a quintessentially Smirnoff world of temptation and mystery. Johnny Hardstaff directed the spot, devising a timeless otherworldly bar where everything isn’t quite what it seems. MPC provided all VFX, including the creation of multiple CG snakes. MPC’s […]

New York Fries ‘Don’t Accept Knock Offs’

New York Fries ‘Don’t Accept Knock Offs’

http://www.youtube.com/watch?v=4VAqLa1DZq4 New York Fries has launched television advertising that aims to introduce consumers to the brand’s new Premium Hotdog. The 30-second spot, done by Juniper Park in Toronto, comically encourages consumers: “Don’t accept knockoffs.” The quality of New York Fries Premium Hotdogs—which have no additives and no artificial ingredients—cannot be imitated.

Pepsi & NFL Get Ready For a March to Super Bowl 48

Pepsi & NFL Get Ready For a March to Super Bowl 48

http://www.youtube.com/watch?v=vPdJOwwiO0s Pepsi and the NFL have released a video in preparation for the first kick-off of Super Bowl 48, asking viewers: “Are you fan enough?” ‘March to 48’ is the first of two films from TBWA building anticipation ahead of the tournament and offers fans a glimpse of NFL greats like San Francisco 49ers coach […]

Heartwarming Guinness Advert Becomes Viral Hit With Over 3.5m Views

Heartwarming Guinness Advert Becomes Viral Hit With Over 3.5m Views

http://www.youtube.com/watch?v=xwndLOKQTDs They’re famed for their iconic adverts as much as their product itself – and the creative minds at Guinness have done it again. The latest commercial for the black Irish drink features a group of wheelchair basketball players in a heartwarming short film. The advert starts with the group of men playing a grueling […]

Captain Morgan Unveils New Ad Campaign

Captain Morgan Unveils New Ad Campaign

Captain Morgan, one of UK’s premier golden rum based spirit drink from Diageo, is launching a brand new TV, print and digital ad campaign worth £1.8m, as part of a significant, global investment into the brand. The TV creative will air on 10 September 2013 – during the England vs Ukraine football match on ITV1 […]

Bud Light Kicks Off Fan-Centric NFL Campaign

Bud Light Kicks Off Fan-Centric NFL Campaign

http://www.youtube.com/watch?v=2oiHPEzCa08 Bud Light, the official beer sponsor of the National Football League, is once again pairing the nation’s most popular beer and most popular sport for a fan-centric campaign that will include new TV creative and NFL- and team-specific packaging. Bud Light’s new TV campaign, “Dilemmas,” is an evolution of last year’s popular “Superstitions” campaign […]

San Miguel Offers Spur-of-the-Moment Trips to Barcelona in New Campaign

San Miguel Offers Spur-of-the-Moment Trips to Barcelona in New Campaign

San Miguel Fresca has launched a ‘Next Drink, Spain?’ campaign to promote the new brand position of ‘living in the moment’. The campaign is the first created for the brand by The Marketing Store and will offer consumers the chance to win a trip to Barcelona through promotional packs. Additionally, there will be a chance […]