OREO: The Separator Machine

A cookie-favoring physicist has created what appears to be the world’s first Oreo separator. David Neevel, an artist and inventor based in Portland, Ore., was commissioned by the popular cookie brand to produce the machine as part of its “Cookies vs. Creme” campaign. “My Oreo machine is based entirely on my dislike for creme and […]

Beercade: The Arcade Machine That Rewards Winners With Beer

Imagine a game where the winner not only earns the bragging right, but also a glass of ice cold beer. Well that is exactly what the creative minds at McKinney have thought of, for the latest concept for Big Boss Brewing Company. Called the ‘Beercade’, the retro-style arcade game dispenses free beer to the winners […]

Rugby League Stars Launch New Heinz Big Soup Campaign

Rugby League Stars Launch New Heinz Big Soup Campaign

Three Rugby League stars joined forces with Heinz BIG Soup, official partner of the Super League, to launch ‘Heinz Big Flavours – You Decide’. Heinz Big Flavours – You Decide is giving consumers the chance to take control of the recipe book by voting for one of three new big, chunky and tasty flavours – […]

Mary Lewis To Chair Packaging & Design Jury At The FAB Awards

Mary Lewis To Chair Packaging & Design Jury At The FAB Awards

A few weeks after naming Daniel Bonner as Jury President for the Advertising, Interactive and Digital categories, The FAB Awards have now revealed Mary Lewis as the Chair of the The Packaging & Design Jury for the 15th Annual FAB Awards. The FAB Awards are an International Awards programme, which focus solely on work done […]