McVitie’s launched a comedy hero film for its new Jaffa Cakes Nibbles campaign, ‘Jaffa Whaaaaat?’, starring popular TV star Joey Essex. The integrated campaign sees McVitie’s pleading with Jaffa fans to help describe the new McVitie’s Jaffa Cakes Nibbles, which launched last month, after the brand confessed it had no idea what it had created. […]
The beer feuds between Bud Light and the MillerCoors brands keep heating up, and this time it’s Coors Light taking on its rival with a smart tap that rewards people when Bud Light airs or posts something negative. Since the Super Bowl, Bud Light has coordinated its efforts to discredit Miller Lite and Coors Light for using corn […]
Banjoman Films releases ‘Dublin Reborn’ for Irish whiskey brand Teeling. The two-minute commercial follows a young rapper, struggling to find his niche. Busking on the streets of Dublin, his story takes an unexpected twist as he learns to look back at old traditions to inspire his music. Dermot Malone, Founder and Director at Banjoman Films […]
Cadbury Creme Egg has partnered with some of the UK’s biggest brands to launch a takeover of out-of-home sites around London’s Waterloo Station. The initiative was developed in partnership with creative agency ELVIS. The ad-takeover aims to build on the momentum behind 2019’s Creme Egg Hunting Season campaign, which sees Cadbury Creme Egg hacking the […]
A staggering 38% of British children refuse to sit down at the family dinner table, according to new data commissioned by Aldi, with over a quarter of UK parents blaming online gaming for this phenomenon. As a champion of bringing families together round the dinner table, Aldi is launching an online service to help parents […]
Cadbury has revealed a social content push to support the return of its ‘Buy a Legend, Win a Legend’ promotion, featuring football legends Jamie Redknapp and Gary Neville. The initiative was developed in partnership with creative agency ELVIS. As part of this year’s ‘Buy a Legend, Win a Legend’ campaign, which is now in its […]
On a mission to remind the UK of their love of dairy related goodness, a new campaign from Brave for Dairy UK builds upon the idea of spreading a little wholesome deliciousness. The ‘Be Scrumptious’ campaign involves a series of public service announcement films created by our spoof body the ‘Department of Dairy Related Scrumptious […]
Cadbury Dairy Milk Silk has always delighted its audiences with unique eat experiences. Kicking off the new year, we are bringing you another delicious novelty – Silk Hazelnut. An irresistible combination of rich creamy chocolate and whole Turkish hazelnuts. Hazelnuts are unknown in India – this was the challenge. How do we tell another irresistible […]
Halo Top Creamery, the maker of delicious ice cream with only 280-360 calories per pint, is announcing the launch of its first integrated national TV ad campaign in the United States. The campaign, ‘Ice Cream for Adults’, was created in partnership with 72andSunny New York and will run across broadcast, digital and social channels beginning […]
Guinness has told the story of two rugby-loving sisters fighting for opposing factions to mark its sponsorship of the Women’s Six Nations. In an ad called ‘Sisters’, the brand follows the real-life story of rugby stars, sisters, Harriet and Bridget Millar-Mills, who represented opposing England and Scotland national teams in 2013 – a battle of the […]