Edinburgh-based craft beer club, Beer52.com, delivers a different selection of beers to its members’ doors each month. To celebrate its February collaboration with Stone – voted the world’s best brewery on RateBeer – the company has created its first ever commercial. An ‘interactive’ Beer Buddy who will chit chat, play games and drink the beers […]
Snickers announced it will make Super Bowl history as the first brand to conduct a live ad during Super Bowl LI in Houston on February 5. The first-ever live Super Bowl ad, created by BBDO New York, will be performed and broadcast during the first commercial break of the third quarter and will star Hollywood […]
A playful new Skittles ad for Super Bowl 51 sees a love-struck teenager inadvertently feeding Skittles his beloved’s family (and a few unexpected house guests!). The 30-second ad is Skittles’ take on a love story. It features a hopeless romantic trying to woo his crush from outside her window, with the help of Skittles. He […]
During Australia Day in 2017, via an integrated campaign from DDB Sydney, Eleven, OMD and VML Australia, McDonald’s (Macca’s) is showing consumers just how Aussie the iconic Big Mac is. The campaign idea, developed by DDB Sydney, aims to flip perceptions upside down, literally, by encouraging consumers to turn their favourite burger upside down the ‘Aussie […]
The FAB Awards – International Food and Beverage Creative and Effectiveness Awards – are pleased to announce the Jury Chairs for the 19th edition of the awards. The international awards programme that is focused entirely on work done for Food and Beverage brands, will be held on May 25, 2017 in London. The awards, supported […]
Bud Light is paying homage to friendship with a new campaign from Wieden + Kennedy New York, which debuts the tagline, “Famous Among Friends.” The 30- and 60-second spots, “Between Friends,” depict big and small moments over the history of a friendship—from a best man speech to helping your friend move to competing together in […]
Australian gourmet pizza retailer Pizza Capers has branched into the wrap market and has launched its latest “Phat Boy Pizza Wrap” campaign on TV, cinema and digital media created via advertising agency Boomshaka. The “Phat Boy Pizza Wrap” is the latest product development in the highly competitive pizza industry and provides consumers with bigger, tastier, more […]
Bai, maker of low-calorie, antioxidant-infused drinks, is returning to the Super Bowl in 2017 with a spot starring its chief flavour officer Justin Timberlake and a “surprise special guest.” The spot marks Bai’s first national Super Bowl appearance. In 2016, the beverage brand aired a regional Super Bowl ad called “Horse Whisperer.” Created by Barton F. […]
Most people today are probably leading more comfortable lives than the emperors of ancient China, especially when it comes to getting hold of tasty food. McDonald’s China has highlighted this point in a series of three amusing new videos. These little stories show how the emperors and their wives struggled to enjoy fresh shrimp, pineapple, […]
Anheuser-Busch has officially announced its return as the exclusive category advertiser for the 2017 Super Bowl, marking its 28th consecutive year in the big game. The national brewer will feature four of its brands, bringing back last year’s advertisers Budweiser, Bud Light, Michelob ULTRA, and Super Bowl newcomer – Busch. Anheuser-Busch is scheduled to have […]