Premium cider brand Savanna took a slice of South African sunshine to Belladrum Tartan Heart 2018 this summer, bringing the Savanna Braai House to the music festival and sharing samples with more than 20,000 revellers. Hailing from South Africa, Savanna welcomed music fans and performers to its pop-up Braai House where they could savour chilled […]
Jameson Irish Whiskey teams up with TBWA/Dublin to launch a new spot for the UK market. ‘The Case of the Most Unusual Case’ is the third instalment in the brand’s ‘Based on a True Story’ series, which kicked off earlier this year with ‘Scully Was to Blame’. The 40-second TVC is directed by Stink […]
Taxi Studio has collaborated with Carlsberg on a major global rebrand, unifying its diverse markets with a simple yet versatile identity system that champions the principles of great Danish design. Following extensive research into the brand’s 171-year heritage, Carlsberg’s famous brand elements have been carefully re-crafted for the first time in several years, striking the […]
Carlsberg announced a series of ground-breaking innovations including its new Snap Pack, which is set to reduce plastic waste globally by more than 1200 tonnes a year – the equivalent to 60 million plastic bags. The Snap Pack replaces the plastic wrapping used around Carlsberg’s six packs with a pioneering technology that glues its cans […]
This September, Ketel One Family-Made Vodka will raise a glass to television’s brightest stars as the Official Spirits Partner of the 70th Emmy Awards Season. In honour of TV’s biggest night, Ketel One Vodka is pulling out all the stops, unveiling a collection of official Emmy cocktails crafted by Diageo Reserve World Class award-winning mixologist Charles Joly. The […]
Bacardí rum, the world’s most awarded rum, announces the launch of Bacardí Ginger, a golden rum infused with ginger flavours for a mouth-watering sweet and spicy taste. The aromatic flavour of ginger has been a staple in kitchens worldwide for years and is now about to become a mainstay in the drinks cabinet. Bacardí Ginger […]
Crafty Nectar, one of the world’s biggest craft cider subscription offering, has announced the launch of its No.7 and No.8 ciders. Born from the flavour profile of thousands of cider drinkers, Crafty Nectar has carefully created the world’s first and best craft-sourced ciders. Somerset cider meets Shoreditch backstreets as both No.7 and No.8 are packed […]
Dos Equis, the Official Beer Sponsor of the College Football Playoff and the cerveza that single-handedly created the game itself, is keeping it interesante this season. Breaking next week, the brand unveils new television spots featuring coaching legends Les Miles and Steve Spurrier. The ads are the latest in Dos Equis’ “Keep It Interesante” campaign, […]
Brewdog has launched its latest attack on rival brewers with a campaign targeting the end-lines of Budweiser, Carling, Fosters and Stella Artois. Never the industry’s shrinking violet, Brewdog’s latest work directly criticises the taste of flagship drinks from four of the UK’s biggest beer brands. The campaign takes the overall consumer scores of popular lagers […]
Super-premium Italian beer brand Peroni Nastro Azzurro has announced a new logo, bottle and glassware, with identity and packaging developed by Nude Brand Creation. The renovation is the most significant for the global brand since 2005 and re-affirms the brand’s position as a global Italian style icon. With style at its heart, Peroni Nastro Azzurro’s […]