“We set out to create a unique and memorable beer shop brand with pints of fun and wit – while also avoiding done-to-death craft beer cliches,” said the design experts on their website.
Inspired by the energy and irreverence of the modern beer market, they created a vibrant platform that curates the best for hard to please high-street consumers.
The agency’s design approach had a local and independent focus resulting in striking lo-fi engagement pieces that are easy to use and quick to adapt in-shop and on-line.
Eat With Your Eyes created an all new beer shop brand including; name, logo, styling, tone of voice, launch campaign, shop signage, website, newsletter, social media, and ongoing support for seasonal, event, and promotional engagement.
Source: Eat With Your Eyes