ITO EN announces the launch of their TEAS’ TEA Summer Promotion “GET #TEAFRESHED,” an Instagram/Pinterest powered campaign encouraging consumers to share photos of their refreshing TEAS’ TEA summer moments to win a trip to Australia and a VIP Tour of the ITO EN Tea Farms. The promotion will kick-off before Memorial Day on May 24 […]
JKR has designed new packaging for Islay single malt whisky Laphroaig. The consultancy created the designs following conversations with the Friends of Laphroaig, a community of fans of the whisky who interact with the brand online, as well as each ‘owning’ a square foot of land on Islay. Michael Cockram, senior global marketing director for […]
Bulletproof has designed the packaging for the new Cadbury Dairy Milk’s Marvellous Creations range of chocolate. The consultancy began work on the project in November last year having been invited by Cadbury parent company Mondeléz International (then Kraft Foods) to pitch. It initially created designs for the launch of the bars in Australia. Marvellous Creations […]
Baskin-Robbins, the world’s largest chain of ice cream specialty shops, today announced plans to greatly expand the brand’s presence in Australia through a master franchise joint venture with Galadari Brothers (GB). Under the agreement, GB, the parent company of Galadari Ice Cream Co. (GICC), and Dunkin’ Brands Group, Inc. (DBI), the parent company of Baskin-Robbins, […]
Nestlé is teaching women and teenagers in Aboriginal communities in Australia the value of nutrition expertise and healthy eating education through a new initiative. The ‘Aboriginal Youth Development Programme’ is working with aboriginal girls aged 11-18 and their mothers across the country educating them on balanced diets, the benefits of exercise and culinary hygiene. As […]
Nestlé aims to build on the success of one of its fastest-growing brands with the launch of ‘coffee shop at home’ system Nescafé Dolce Gusto in Australia. The roll-out reflects increasing consumer demand worldwide for Nestlé’s innovations in systems technology, including Nespresso premium portioned coffee and Special.T premium portioned tea. Nescafé Dolce Gusto, which makes […]
Nestlé is investing more than CHF 16 million (17 million Australian dollars) in a new facility at one of its factories in Australia that will produce ready-to-drink medical supplements such as Resource, Isosource and Sustagen. A range of medical nutrition products will be manufactured at the site in the Australian town of Tongala in Victoria […]