Ignis Launches New OOH Campaign for J.P Chenet 18.7cl

Ignis Launches New OOH Campaign for J.P Chenet 18.7cl

Following on from ignis’ recent work for Calvet, the agency announced the launch of a new campaign for J.P. Chenet. They were approached to create a unique and clear voice for the brand whilst highlighting its new, smaller format offering. The brand, known for its unusual bottle shape and broad flavour appeal, has been given a […]

Mindshare Reunites Cricket Rivals Over a Cup of Tea for Brooke Bond Red Label and Star Sports

Mindshare Reunites Cricket Rivals Over a Cup of Tea for Brooke Bond Red Label and Star Sports

Brooke Bond Red Label and Star Sports have joined forces to bring together Indian cricketer Venkatesh Prasad and Pakistani cricketer Aamer Sohail to break barriers over a cup of tea. The two players spoke about their playing days, when the rivalry was intense between India and Pakistan in cricket, and aimed to dissolve their differences […]

Busch Pushes People Outdoors to Find Free Beer and Help Plant Trees with ‘Tree Roll’ Campaign

Busch Pushes People Outdoors to Find Free Beer and Help Plant Trees with ‘Tree Roll’ Campaign

Fall is here, and Busch Beer wants to give Americans even more reasons to get outside and enjoy their public lands, which is why the brand has launched an outdoor challenge nationally in forests across the country, inviting America to celebrate the great outdoors this fall with the motivator of free beer (or cash equivalent). […]

New Gold Designs by Mr B & Friends Offer a Taste of the Salcombe Lifestyle

New Gold Designs by Mr B & Friends Offer a Taste of the Salcombe Lifestyle

Salcombe Brewery has unveiled a new look for its Salcombe Gold beer with a visual identity designed by brand, creative and digital agency Mr B & Friends. Salcombe Gold comes in a 330ml bottle and forms part of the brewery’s craft beer range, which includes the new Salcombe Pale Ale. It has developed a strong […]

Bacardi’s First Person Viewpoint Zombie Cocktail Film will Get You Thirsty for Nightmares

Bacardi’s First Person Viewpoint Zombie Cocktail Film will Get You Thirsty for Nightmares

 Halloween costume and party planning has already begun, and BACARDÍ is packing a punch with its latest creative campaign full of frights and delights. All summer, BACARDÍ celebrated its campaign, “Do What Moves You,” but come Halloween, they’ll make people move in a different way: making them jump out of their seats with a […]

Tarongino Launching in the US Market with Fresh Packaging by Watermark Design

Tarongino Launching in the US Market with Fresh Packaging by Watermark Design

Tarongino USA is a fun, fresh, sparkling canned wine made from 100% organic oranges. The oranges are picked from the Mencheta family’s fifth generation orchards and is crafted in Valencia, Spain. Challenged with introducing this unique wine to the US market, Watermark Design wanted to be sure the packaging reflected both the taste of the […]

Coca-Cola Launch New ‘Australian Moments’ Campaign by McCann Sydney

Coca-Cola Launch New ‘Australian Moments’ Campaign by McCann Sydney

 Coca-Cola has launched a campaign via McCann Sydney, commemorating 80 years of great tasting beverages made by Australians in Australia. The integrated marketing campaign will have multiple touchpoints with consumers led by a new locally-produced TVC running across screens and also supported in PR, social media and out-of-home. The TVC will be aired during […]

BrewDog Launches Lost Lager with Naming and Design by B&B Studio

BrewDog Launches Lost Lager with Naming and Design by B&B Studio

BrewDog has launched a new lager into its canned range to replace Kingpin, which fell from the line-up earlier tin 2018. Created by B&B Studio, Lost Lager steps away from BrewDog’s colour-coded canned range, in which the lager variant was traditionally yellow. The new design is white, with red type and a silver unicorn illustration […]

Campanini Takes a Different Path with a New Range

Campanini Takes a Different Path with a New Range

London-based strategic brand agency Path has supported Campanini in crafting the design for its new everyday premium range of coffee capsules. Campanini’s new packaging embodies modern Italian style that is elegant yet approachable. Owned by UCC Europe, the European market leader for private label and single portion coffee, the brand needed to standout in the […]

Distell Reveals Six Limited-Edition Malts at Inaugural Annual Showcase

Distell Reveals Six Limited-Edition Malts at Inaugural Annual Showcase

Recently Distell hosted its first annual showcase event ‘The Malt Gallery’, as six new limited edition single malts were unveiled for 2018. The new releases represent the four distilleries in the Distell portfolio, from Deanston in the Highlands to its West coast island presence with Bunnahabhain, Tobermory and Ledaig: Tobermory 2005 (12 YO) Fino Cask […]