To mark the start of Breast Cancer Awareness month, Diet Coke and its brand ambassador Holly Willoughby have joined forces to kick off ASDA’s Tickled Pink campaign. To raise awareness of the ASDA Tickled Pink initiative, Diet Coke has hidden ten limited edition pink cans in special Tickled Pink 30x330ml Diet Coke packs, available in […]
Premium cider brand Savanna took a slice of South African sunshine to Belladrum Tartan Heart 2018 this summer, bringing the Savanna Braai House to the music festival and sharing samples with more than 20,000 revellers. Hailing from South Africa, Savanna welcomed music fans and performers to its pop-up Braai House where they could savour chilled […]
Jameson Irish Whiskey teams up with TBWA/Dublin to launch a new spot for the UK market. ‘The Case of the Most Unusual Case’ is the third instalment in the brand’s ‘Based on a True Story’ series, which kicked off earlier this year with ‘Scully Was to Blame’. The 40-second TVC is directed by Stink […]
Taxi Studio has collaborated with Carlsberg on a major global rebrand, unifying its diverse markets with a simple yet versatile identity system that champions the principles of great Danish design. Following extensive research into the brand’s 171-year heritage, Carlsberg’s famous brand elements have been carefully re-crafted for the first time in several years, striking the […]
Carlsberg announced a series of ground-breaking innovations including its new Snap Pack, which is set to reduce plastic waste globally by more than 1200 tonnes a year – the equivalent to 60 million plastic bags. The Snap Pack replaces the plastic wrapping used around Carlsberg’s six packs with a pioneering technology that glues its cans […]
This September, Ketel One Family-Made Vodka will raise a glass to television’s brightest stars as the Official Spirits Partner of the 70th Emmy Awards Season. In honour of TV’s biggest night, Ketel One Vodka is pulling out all the stops, unveiling a collection of official Emmy cocktails crafted by Diageo Reserve World Class award-winning mixologist Charles Joly. The […]
Following the commercial success of Yakult’s 2016 TTL campaign, ‘Science not Magic’, the Japanese fermented milk drink brand is back with the next epic instalment. The magical art of making Yakult takes place on a floating island paradise, where a red-dressed heroine performs numerous rituals, from the ‘ancient shuffle’ to the ‘mystical hand swirl’, to […]
Bacardí rum, the world’s most awarded rum, announces the launch of Bacardí Ginger, a golden rum infused with ginger flavours for a mouth-watering sweet and spicy taste. The aromatic flavour of ginger has been a staple in kitchens worldwide for years and is now about to become a mainstay in the drinks cabinet. Bacardí Ginger […]
Crafty Nectar, one of the world’s biggest craft cider subscription offering, has announced the launch of its No.7 and No.8 ciders. Born from the flavour profile of thousands of cider drinkers, Crafty Nectar has carefully created the world’s first and best craft-sourced ciders. Somerset cider meets Shoreditch backstreets as both No.7 and No.8 are packed […]
The Collaborators have created a new challenger brand for the fledgling cold brew coffee category. Not yet popular in the UK, cold brew coffee is often perceived as faddish or mistaken for a frappe iced coffee drink. Far Side Coffee wanted to change that by bringing expertly made single origin cold brew to the market, […]