Brand design agency Vault49 has produced a playful animation to celebrate the UK launch of Baileys Strawberries & Cream, just in time for Wimbledon. Not a brand that’s usually associated with the hot summer months, Baileys has launched its Strawberries & Cream limited edition in the UK at a time when this delicious treat is […]
Now in its third year, Barefoot Wine & Bubbly’s successful #BareYourSole campaign will be touring the UK during July. It will be encouraging people to be proud to be different and revel in their uniqueness, as research by the award-winning wine brand uncovered that 84 per cent of Brits believe that by being comfortable with […]
Recently, International Delight started selling half-gallon jugs of Oreo-flavoured iced coffee, on sale for a limited time at grocery stores like Walmart. Clearly they were happy with the performance of the coffee, because now they have launched an Oreo-flavoured coffee creamers. Starting July 18, International Delight Oreo Cookie-flavoured creamer will be in grocery stores US-wide. […]
Scotland’s southernmost distillery, Bladnoch, has added to its already impressive offerings with a limited edition 10 year old Single Malt. Having recently celebrated its 200 year anniversary, Bladnoch Distillery has gone on to enjoy international gold medal success in several spirits competitions, the launch of the exclusive Bicentennial Release, and now the launch of the […]
Malibu Rum continue their connected bottles journey in European scale-up to support Malibu Games. The project, which marks another collaboration between Malibu and Internet of Things (IoT) agency, SharpEnd, represents a huge scale-up operation as part of the brand’s connected bottle journey. Over 300,000 NFC-enabled bottles (200k in UK, 100k in Germany) will be circulated this […]
Brand evolutions can be a tricky business, especially when the brand you’re meant to be evolving is already doing very well for itself. How to move the whole forward while keeping most of the constituent parts the same? That was the task put forward to design studio, Buddy Creative by Molson Coors-owned brewery, Sharp. In the case of […]
Bacardí are becoming well recognised for their music-centric entertainment by consistently creating content and experiences that push people to “Do What Moves You.” Their latest summer campaign activation, following on the heels of their playful “Dance Floor” film, is no different. “Live Moves”, debuts as the first music video directed in real-time entirely by fans […]
With the Special Olympics USA Games in full swing in Seattle, Coca-Cola is using the opportunity to celebrate the organisation’s 50th birthday with a campaign starring three athletes. Coca-Cola, which has been a sponsor of the Special Olympics since it was founded in 1968, is spotlighting Katy Wilson, Matthew Wynne and Marcia Barret in the campaign, all […]
London Pride Unfiltered, the craft keg beer from London-brewer Fuller’s, is showing its support for Pride in London on 7 July 2018 by becoming the parade’s official beer partner. The move is supported with a Pride themed campaign and bespoke iconic branding around London Pride Unfiltered as well as an increased presence on social media, […]
Heineken has awarded the global advertising business for Sol to J. Walter Thompson Amsterdam. After a short and non-traditional pitch involving three international agencies, Heineken selected J. Walter Thompson Amsterdam as its global partner to develop the new assets for the Sol Brand internationally. Sol, the original Mexican beer born in 1899, is one of […]