Jimmy’s Iced Coffee, the family-owned range of ready-to-drink iced coffees, have just dropped their second full-length coffee-themed rap, titled ‘Who Got The Beans’. Starring the face (and musical stylings) of Jimmy’s brand, Jim Cregan, this summer anthem is a friendly challenge to encourage everyone who hears it to believe in themselves and chase their dreams. […]
With a commitment honouring those behind the brand and their unwavering passion for longstanding traditions, Jameson Irish Whiskey releases Jameson The Cooper’s Croze. A super-premium whiskey, Jameson The Cooper’s Croze is part of The Whiskey Makers Series, a range of three whiskeys, each highlighting a specific part of the whiskey making process. Curated by Ger […]
These dog days of summer can be long and hot, but nothing beats relaxing with a cold iced tea – until now. MillerCoors debuts Easy Tea Co., a lightly-carbonated hard iced tea with a crisp citrus flavour, in select markets. Over 85 percent of all tea poured in America is enjoyed over ice, and Easy Tea […]
The owner of one of the longest-held athletic records in the world, Bob Beamon, is challenging all long jump athletes to break his record this month. He’ll be waiting… and if it’s broken, Bob will buy the winner a crisp, refreshing beer: the perfect beverage to celebrate life’s great achievements and which is part of […]
Skol, an official supporter of the 2016 Rio Olympic Games, has revealed a series of videos that teaches fun ways to cheer for 15 different Olympic sports. With the help of choreographer Clarice Lima, “How To Torcer” (“How To Cheer”) features entertaining choreographies that blend dancing with characteristic moves of each sport. Swimming, soccer, tennis […]
BMB is launching a £2m campaign for Rubicon’s brand new product, Rubicon Spring. Rubicon Spring is the perfect love child of sparkling spring water and fruit juice, shaking up the water category and containing just 15 calories. The creative sees the creation of Rubicon Spring played out in a fun, animated world with a cheeky […]
Official Olympic sponsor, Skol has launched a limited edition of three cans inspired by the original metals of the Olympic award medals – Gold, Silver, and Bronze – to celebrate the event and toast with all those participating in this party. Over 1 million medal cans were produced and they can be found in areas […]
Lucozade has introduced a new bottle design for its Sport line of drinks to make the brand stand out on shelf and help consumers to identify the different flavours in the range. The new Lucozade Sport bottles feature a textured grip and ‘waist’, making it easier to hold when on the move. The design aims […]
After six months in production, the official video clip for Skol Delegation, whose theme song is “Charriots of Fire” premieres on August 4. It could have been an ordinary film, but Skol, known for being an innovative brand, transcends the limits of Partying and put together a team to provide an unprecedented experience in the country. […]
Summer is better with perks. To take advantage of that, Miller Lite is spending these sun-soaked months offering “kick backs”—a fun series of unexpected rewards—to people across the country. Who says service is dead? Because each kickback is so different, the best thing to do is run through them, and Miller Lite’s done us the […]