NON-SWEET DRINK BRAND INCREASES DISTRIBUTION This month CANS, the new unsweetened carbonated soft drink brand, is celebrating a host of new wins. On a mission to create the ‘non-sweet’ category, the fledgling brand first came to the UK market in March, initially launching with a D2C offering; CANS.co.uk. Making significant headway with independents, September will also […]
Award-winning experiential agency, Hot Pickle unveils Hot Pickle Innovation Lab, a bold new innovation division dedicated to tackling some of the most pressing challenges and opportunities shaping the future of food culture. A long time coming… The Hot Pickle Innovation Lab has been quietly developing over the past decade, delivering major insights and innovation projects for world-leading brands including Hello […]
Clipper Teas, the number one UK tea brand for Fairtrade tea, is partnering with the Fairtrade Foundation for their Do It Fair’ campaign for Fairtrade Fortnight 2025. The annual celebration, which this year runs from Monday 22 September to Sunday 5 October, aims to advocate for a fairer system by telling the stories of the people […]
AI-Powered Experience, Delivered Through SMS or Online Chat, Inspires Creativity and Celebrates Cocktail Craftsmanship Weber Ranch 1902 Vodka, the innovative new vodka brand distilled exclusively from 100% Blue Weber Agave, has launched “Tex,” a groundbreaking new tool that combines professional mixology expertise with the intelligence of AI – delivered right through SMS text or online […]
New oat drink range focuses on clean, organic and gluten free ingredients Leading natural food brand, Kallø, is making its debut into the fast-growing dairy-alternatives category, with the launch of two new premium organic oat milks – a Gluten-Free Oat Milk and an Oat and Protein Milk. Both SKUs are made with minimal ingredients and processing, […]
San Francisco-based branding and design agency Voicebox Creative has announced its packaging redesign for Dole‘s line of chilled 100% fruit juices. With a modernized visual identity, the updated branding celebrates the juice company’s storied heritage of farm-fresh produce while strengthening its presence in an increasingly crowded juice aisle. Dole tasked Voicebox with a refresh that […]
Global strategic branding studio Robot Food has unveiled a sophisticated new identity for Co-op‘s premium-tier ‘Irresistible’ spirits and cider range. The redesign champions own-brand as a desirable choice, equipping each product with a unique story and a distinctive visual style to compete with leading brands in their respective categories. Building on a successful ten year […]
This November, whisky lovers and industry insiders will gather at Christ Church Spitalfields for The World Whisky Experience hosted by IWSC —a curated exploration of the most highly awarded whiskies from around the globe. Drawing on the latest International Wine & Spirit Competition (IWSC) results, the event brings together over 200 drams, from iconic Scotch […]
Today, Coro’s fruit juice brand Suntop, in partnership with the global leader in connected packaging, Appetite Creative, has launched a new connected packaging experience to kick off the back to school season with fun prizes and rewards for its new ‘Mega Back to School 2025’ campaign. The campaign aims to develop a fun, engaging instant […]
Double Dry-Hopped Pale Ale ‘Buttercup’ Launched Fresh from its IPA scooping Gold and Country Award Winner in the World Beer Awards, Nirvana has introduced ‘Buttercup’ – a double dry-hopped pale ale and its second limited edition beer of 2025. Buttercup (0.5% ABV) is available in both 330ml cans and in 30l keg and follows the […]