Baton met puck this weekend when two cultures collided at an ice hockey match in Helsinki, Finland, where two teams battled it out to a soundtrack fuelled by an 85-strong symphony orchestra and choir. Internationally renowned conductor Nick Davies, raised the roof of the Helsinki Ice Hall, nicknamed “The Beast Cave”, on Saturday 12 October to celebrate the 200th anniversary […]
As the clocks go back and the days get shorter, Sol is inviting Londoners to come down and enjoy a Sol in the sun at UK’s first bar where the sun never sets! Between Thursday 24th and Saturday 26th October, The Sol Bar will extend the British summertime by bottling up the feel-good power of the sun […]
Mixologist extraordinaire, Franck Dedieu, has been announced as the UK Brand Ambassador for St-Germain. The French liqueur brand has chosen the award-winning bartender to use his extensive experience and passion to build brand awareness, advocacy and loyalty with the on-trade as well as consumers. One of Dedieu’s focus for the brand is to facilitate a stronger relationship with […]
Sedley Place has been collaborating with Roust’s Design Team to evolve Russian Standard Original in response to market factors and changing consumer perceptions. Russian Standard has seen significant growth in sales volume over recent years, and has become the second largest vodka brand in the UK, but the brand hasn’t launched new, more contemporary packaging […]
Carlsberg Group has updated on its journey to create the world’s first ‘paper’ beer bottle made from sustainably-sourced wood fibres that is both 100% bio-based and fully recyclable. Carlsberg has unveiled two new research prototypes of its Green Fibre Bottle, which are the first ‘paper bottles’ to contain beer. Carlsberg also announced it has been […]
Strategic branding consultancy, The Collaborators has developed the brand strategy, identity and packaging for Yorkshire’s first single malt whisky – Filey Bay from the Spirit of Yorkshire Distillery – which launched on 5th October. The objective was to create a contemporary world whisky, with a bespoke bottle structure that would be unique, distinctive, grounded and have a […]
With their range of non-alcoholic distilled spirits, Seedlip has created delicious cocktails for the last four years. Earlier this year, the launch of sister brand Æcorn Aperitifs unveiled three varieties of non-alcoholic aperitifs for the pre and post-dinner drinking occasion. Their latest release – a non-alcoholic take on the classic negroni cocktail – is the […]
Design consultancy Path has partnered with The Original Free Drinks Company in the creation of Highball, a range of alcohol-free, ready-to-drink cocktails. Debuting in the UK this month, Highball offers an alternative adult drink experience with a bold expression that rings true to classic cocktail culture. No and low alcohol is the fastest growing drinks […]
New distillery, Wildspirit, launches Wildspirit Bloody Merry Gin, with a convention-breaking brand and packaging identity by drinks design specialist Denomination. Passionate distiller and founder of Wildspirit, James Dumay, set out to fill a gap in the market for a serious gin for serious gin drinkers, but with a very unserious attitude: “We wanted to bring an […]
BACARDÍ, one of the world’s most awarded rum, announced the latest addition to the brand’s portfolio of premium rums, BACARDÍ Gran Reserva Diez, a gold sipping rum that has been barrel-aged for a minimum of ten years under the Caribbean sun. BACARDÍ Gran Reserva Diez is a Master Blender’s reserve that is matured in charred […]