Finnish Brewery Creates Beer Honouring US Troops Who Drank Iceland Dry

Finnish Brewery Creates Beer Honouring US Troops Who Drank Iceland Dry

Finish brewery Tornion Panimo has made a beer celebrating NATO troops who caused Reykjavik’s bars to run out of beer this month during a four-day exercise in Iceland. On 25 October to 7 November, NATO organised the biggest military exercise since the cold war. The NATO-led Trident Juncture 18 war game took place in Norway and involved […]

First-of-its-Kind Experiential Whisky Retail Store from Johnnie Walker

First-of-its-Kind Experiential Whisky Retail Store from Johnnie Walker

Diageo-owned scotch whisky, Johnnie Walker, opens its first flagship experiential retail store in Madrid. The exciting new space, which promises to become a leading destination for Scotch lovers and whisky novices alike, plays host to a wide variety of immersive experiences, including whisky appreciation classes and tastings designed to help people explore the world of […]

Asahi Super Dry Launches a Surreal New World in Latest Campaign by The Monkeys

Asahi Super Dry Launches a Surreal New World in Latest Campaign by The Monkeys

 In a category often diluted with stories of mateship, Asahi Super Dry needed to create a new wave of energy to break through to premium beer drinkers in its latest campaign, ‘Enter Asahi’. In collaboration with both Asahi Beverages in Australia and Asahi Breweries in Japan, The Monkeys, part of Accenture Interactive, created the […]

HRG’s Jose Cuervo Display Gets Travellers into Mexico’s Festival Spirit

HRG’s Jose Cuervo Display Gets Travellers into Mexico’s Festival Spirit

The full spirit of Mexico’s annual ‘Day of the Dead’ festival provided the perfect festive flavour of leading tequila brand Jose Cuervo. The theme was chosen as the best platform to encourage airport passengers to trial the brand’s Margarita signature serve at duty free stores within London Gatwick, London Heathrow T3 and Frankfurt airports. The […]

Carlton & United Launches Strongbow Blossom Rosé Sparkling Apple Cider with Design by Denomination

Carlton & United Launches Strongbow Blossom Rosé Sparkling Apple Cider with Design by Denomination

Leading drinks design agency Denomination has designed a new product, Strongbow Blossom Rosé Sparkling Apple Cider, for Carlton & United Breweries (CUB, part of the AB InBev family), aiming to bring growth and inject excitement back into the cider category. Denomination developed an elegant and Insta-worthy design to appeal to the repertoire of drinkers who […]

Co-Partnership Rebrands Don Draper’s Drink of Choice, Canadian Club

Co-Partnership Rebrands Don Draper’s Drink of Choice, Canadian Club

Canadian Club made its fame during the prohibition era of the 1920s, glamorously promoted by the likes of Al Capone, who smuggled large quantities over the Canadian/American boarder. More recently, it made another appearance as Don Draper’s drink of choice in the 1950’s drama, Mad Men. Canadian Club has a rich history as a premium […]

DeVries Global and Pickering’s to ‘Grab Christmas by the Baubles’

DeVries Global and Pickering’s to ‘Grab Christmas by the Baubles’

Pickering’s Gin, leading Scottish gin brand, has signed DeVries Global to promote its Gin Baubles this Christmas following a competitive pitch. The Pickering’s Gin-filled Christmas baubles sold out within minutes of being released in 2016, and the news of the novelty product broke the internet.  Faced with a slew of copycats in its third year, […]

Squealing Pig Tells More Curly Tales in Latest Campaign by J. Walter Thompson Melbourne

Squealing Pig Tells More Curly Tales in Latest Campaign by J. Walter Thompson Melbourne

 Australian Rosé label, Squealing Pig, has launched a new campaign under its ‘Curly Tales of Squealing Pig’ platform via Treasury Wine Estates‘ global creative agency J. Walter Thompson, Melbourne. Following on from the successful 2017 social campaign, 2018 sees a new chapter of Curly Tales arrive, with the creation of 5 little films for […]

Goose Island’s Cult Collectable Beer Bourbon County Stout is Returning to the UK

Goose Island’s Cult Collectable Beer Bourbon County Stout is Returning to the UK

Chicago brewer Goose Island is opening a brewpub in Shoreditch in November, metres away from BrewDog’s own bar in the area, timing the launch with the release of cult-beer Bourbon County Stout. The 16.9oz bottles will retail for £20 at: Kill the Cat in Shoreditch and Ghost Whale in Brixton from 11am on Friday 23rd […]

Edinburgh Gin Toasts a Galaxy of Stars as Official Spirit of the British Academy Scotland Awards

Edinburgh Gin Toasts a Galaxy of Stars as Official Spirit of the British Academy Scotland Awards

Capturing the spirit of Scotland’s screen success, Edinburgh Gin celebrated its debut as the Official Spirit of the 2018 British Academy Scotland Awards. The star-studded event – considered the most prestigious date in the film and television calendar – is a celebration of Scottish talent and outstanding creative contribution. The red carpet was host to […]

1 77 78 79 80 81 383