Jameson Irish Whiskey teams up with TBWA/Dublin to launch a new spot for the UK market. ‘The Case of the Most Unusual Case’ is the third instalment in the brand’s ‘Based on a True Story’ series, which kicked off earlier this year with ‘Scully Was to Blame’. The 40-second TVC is directed by Stink […]
Taxi Studio has collaborated with Carlsberg on a major global rebrand, unifying its diverse markets with a simple yet versatile identity system that champions the principles of great Danish design. Following extensive research into the brand’s 171-year heritage, Carlsberg’s famous brand elements have been carefully re-crafted for the first time in several years, striking the […]
Carlsberg announced a series of ground-breaking innovations including its new Snap Pack, which is set to reduce plastic waste globally by more than 1200 tonnes a year – the equivalent to 60 million plastic bags. The Snap Pack replaces the plastic wrapping used around Carlsberg’s six packs with a pioneering technology that glues its cans […]
This September, Ketel One Family-Made Vodka will raise a glass to television’s brightest stars as the Official Spirits Partner of the 70th Emmy Awards Season. In honour of TV’s biggest night, Ketel One Vodka is pulling out all the stops, unveiling a collection of official Emmy cocktails crafted by Diageo Reserve World Class award-winning mixologist Charles Joly. The […]
Following the commercial success of Yakult’s 2016 TTL campaign, ‘Science not Magic’, the Japanese fermented milk drink brand is back with the next epic instalment. The magical art of making Yakult takes place on a floating island paradise, where a red-dressed heroine performs numerous rituals, from the ‘ancient shuffle’ to the ‘mystical hand swirl’, to […]
Bacardí rum, the world’s most awarded rum, announces the launch of Bacardí Ginger, a golden rum infused with ginger flavours for a mouth-watering sweet and spicy taste. The aromatic flavour of ginger has been a staple in kitchens worldwide for years and is now about to become a mainstay in the drinks cabinet. Bacardí Ginger […]
Crafty Nectar, one of the world’s biggest craft cider subscription offering, has announced the launch of its No.7 and No.8 ciders. Born from the flavour profile of thousands of cider drinkers, Crafty Nectar has carefully created the world’s first and best craft-sourced ciders. Somerset cider meets Shoreditch backstreets as both No.7 and No.8 are packed […]
The Collaborators have created a new challenger brand for the fledgling cold brew coffee category. Not yet popular in the UK, cold brew coffee is often perceived as faddish or mistaken for a frappe iced coffee drink. Far Side Coffee wanted to change that by bringing expertly made single origin cold brew to the market, […]
Coca-Cola put a modern-day twist on the soda shops of yesteryear with a pop-up summer experience at the Mall of Georgia near Atlanta. Mall-goers took a break from their shopping to stop by the #SodaShoppe, where they could enjoy handcrafted (non alcoholic) “Coke-tails”, hang out with friends and snap share-worthy photos inside a custom “bubble […]
Mystery Ltd. announced the official launch of their latest healthy lifestyle branding and packaging design project – HangZing, an all-natural pioneering hangover recovery supplement. When Mohit Wadhwani came to Mystery with his all-natural hangover supplement, the design house knew it would be a winner and they were really keen to test their 100ml drink of […]