BrandOpus ‘breaks bread’ with a new identity for Panera

BrandOpus ‘breaks bread’ with a new identity for Panera

Global brand-led creative agency BrandOpus reveals a refreshed brand identity for leading fast-casual restaurant chain Panera. Dialing up deliciousness through a more contemporary design, the new logo depicts Panera’s iconic Mother Bread logo actively breaking bread toward the guest – a simple act that symbolizes warmth, generosity and bringing people together. It will be debuted […]

Miller Genuine Draft Recaptures ‘Genuineness’ with Brand Refresh

Miller Genuine Draft Recaptures ‘Genuineness’ with Brand Refresh

Molson Coors Beverage Company has unveiled a game-changing new identity for ’90s icon Miller Genuine Draft (MGD) in a move to reinvigorate the brand. Working with global brand-led creative agency BrandOpus, the bold overhaul restores the authenticity of the brand and reflects the ‘genuineness’ at its core. It launches across North America this month. Famous […]

Weaving a new story for sparkling water

Weaving a new story for sparkling water

Global Brand-led creative agency BrandOpus have partnered with Molson Coors Beverage Company to create a new hop infused sparkling water, Vyne Botanicals. The brief encompassed a full brand creation from naming, strategy, identity, brand world and the creation of a launch campaign. The creation of the new brand is in response to Molson Coors Beverage […]

Cider with a difference. Aspall partner with BrandOpus to revamp brand

Cider with a difference. Aspall partner with BrandOpus to revamp brand

Leading UK premium cider brand, Aspall, have partnered with global brand-led creative agency BrandOpus to develop a new brand strategy and visual identity. The rebrand aims to elevate Aspall within the category as the cider of sophistication.  “Using symbolism to drive meaning, we wanted to create a more premium and contemporary look and feel that […]

A new identity for Aqua Libra, the UK’s leading sparkling-infused water

A new identity for Aqua Libra, the UK’s leading sparkling-infused water

Leading soft drinks company Britvic have partnered with global brand-led creative agency BrandOpus to create a new identity and packaging design for Aqua Libra. The rebrand aims to drive category growth and increase market share by extending the brand’s appeal to the mainstream carbonated soft drink market. Following its heyday in the 1980s as a […]

Rustlers celebrates straight-up satisfcation with 2020 rebrand

Rustlers celebrates straight-up satisfcation with 2020 rebrand

Global creative brand agency BrandOpus have partnered with the UK’s number one micro-snacking brand Rustlers to define a new brand strategy and visual identity, which will be launching across the UK this month. The rebrand is in response to Rustler’s ambition to grow market share and expand into new categories. Adrian Lawlor, Marketing & Business Development […]

BrandOpus Provide an Inviting Welcome for UK Pub Owners, Punch

BrandOpus Provide an Inviting Welcome for UK Pub Owners, Punch

Creating a compelling narrative, visual identity and brand world, BrandOpus have partnered with Punch, who manage a portfolio of 1300+ pubs in the UK. To coincide with an ambitious strategic vision whilst maintaining a link to its roots in the traditional world of pubs, Punch briefed us to reframe and reposition the brand and create […]

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