Bundaberg Rum Extends Its ‘Unmistakably Ours’ Campaign By Leo Burnett Sydney

Bundaberg Rum Extends Its ‘Unmistakably Ours’ Campaign By Leo Burnett Sydney

Diageo Australia has launched four new Bundaberg Rum TVCs via Leo Burnett Sydney, that celebrate the craft behind the iconic Australian spirit, the first of which aired last night (Sunday 4 March). The series of four 15 second television spots are part of the ‘Unmistakably Ours’ brand campaign that launched in March 2017. Filmed entirely […]

Bundaberg Rum Unveil New ‘Unmistakably Ours’ Push to Reinvigorate the Australian Spirit

Bundaberg Rum Unveil New ‘Unmistakably Ours’ Push to Reinvigorate the Australian Spirit

Diageo Australia has launched a major new brand campaign for Bundaberg Rum, the biggest for a decade with a media value of $20 million over the next 18 months. The campaign, created and executed in partnership with Leo Burnett Sydney will be activated across multiple channels including TV, out of home, digital and in-store. The […]

Bundaberg Rum Celebrates Time with Mates with Launch of Lazy Bear Push

Bundaberg Rum Celebrates Time with Mates with Launch of Lazy Bear Push

Just in time for summer, Diageo Australia is launching a new television commercial and through the line campaign by┬áLeo Burnett, Sydney to support the launch of Lazy Bear, a pre-mixed drink from Bundaberg Rum. The mid-strength Lazy Bear combines Bundaberg Rum with the taste of dry ginger ale and natural lime. The TVC was shot […]