Heineken Brazil Launches New Action Packed Campaign for Itubaína by Talent Marcel

Heineken Brazil Launches New Action Packed Campaign for Itubaína by Talent Marcel

 Brazilians love Guaraná. It’s the local soft drink and for those who have grown up in Brazil, it has the taste of childhood. Now Heineken Brazil is launching its new Itubaína Guaraná, and that’s where the campaign positioning comes from. It promises to remind grown-ups of long forgotten fun, something they might have lost […]

Somersby Launches New ‘Isn’t That Wonderful’ Marketing Campaign Based on Sunny Optimism

Somersby Launches New ‘Isn’t That Wonderful’ Marketing Campaign Based on Sunny Optimism

Somersby was launched in to the Australian market in 2012 under the Asahi Premium Beverages (APB) umbrella and quickly became an overnight success. This brand saw the quirky and fictional English Lord, ‘Lord Somersby’ at the core of its marketing initiatives, but in a new direction, Somersby will say goodbye to the character to launch […]

LEAP’s New Food Films for Wagamama Supports their Expansion

LEAP’s New Food Films for Wagamama Supports their Expansion

Following the success of Loveurope and Partner’s stop-motion animations for wagamama’s vegan-themed social media campaign, the popular restaurant brand commissioned LEAP to refresh the video content for their in-store, out of home and other social media campaigns. As the original creators of the mouthwatering food films displayed on their enormous Heathrow airport screens, LEAP have a […]

Michael B. Jordan Tapped by BACARDÍ to Direct First-Ever Digital Film for New Premium Collection

Michael B. Jordan Tapped by BACARDÍ to Direct First-Ever Digital Film for New Premium Collection

BACARDÍ unveiled “The Angel’s Share,” a digital short film co-directed by actor and filmmaker Michael B. Jordan – marking the first digital ad spot for the brand’s new premium collection, which launched earlier in 2018. As part of its continued efforts towards the premiumisation of the rum category, BACARDÍ enlisted Jordan – a self-professed “rum […]

Festive Pop-up Launches in London Serving Quality Street Cocktails

Festive Pop-up Launches in London Serving Quality Street Cocktails

Chocolate-loving Londoners can soon try their favourite Quality Street flavours in the form of cocktails at a new festive pop-up. Bar Humbug, a festive cocktail spot launched by Sainsbury’s, is opening in New Oxford Street on December 7-8. The supermarket has teamed up with mixologists Sweet & Chilli to serve up drinks inspired by the […]

GUT and Tim Hortons Re-Launch True Stories Campaign with 6 Real Canadian Moments

GUT and Tim Hortons Re-Launch True Stories Campaign with 6 Real Canadian Moments

 Since 1994, Tim Hortons has been bringing Canadian values to life through its iconic True Stories campaign inspired by the lives of Canadians across the country. Now, Tim Hortons is bringing True Stories back to its roots in a modern and authentic way. Chosen from almost 18,000 stories received organically through the Tim Hortons […]

Absolut Teams with Capital FM’s Roman Kemp and Dirty Martini to Give Away Taxi Rides

Absolut Teams with Capital FM’s Roman Kemp and Dirty Martini to Give Away Taxi Rides

 Absolut, the Pernod Ricard vodka brand, is giving away free taxi rides home over the festive period as part of its annual anti-drink-driving campaign. The brand has partnered Capital FM DJ Roman Kemp and Dirty Martini bar for the “Better journeys home” campaign, which first ran in 2017. The service is running across London, […]

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