During Consumer Week, Burger King® takes over Google Maps to hand out discounts at rival restaurants

During Consumer Week, Burger King® takes over Google Maps to hand out discounts at rival restaurants

On World Consumers’ Day, people searching for competitors on Google ended up finding reasons to choose BK Last Saturday, March 15, during Consumer Week, Burger King® launched an unexpected stunt: the brand distributed exclusive discount coupons in a hyper-targeted, geolocated way, strategically placed in search results for competitor locations on Google Maps. Photos were taken and posted […]

Noodles & Company Unveils Fully Reimagined Menu with Bold New Flavors and a Fresh, Modern Brand Experience

Noodles & Company Unveils Fully Reimagined Menu with Bold New Flavors and a Fresh, Modern Brand Experience

The work by agency Fortnight Collective highlights Mac & Cheese and a new brand tagline No one knows noodles like Noodles & Company (NASDAQ: NDLS), and now, the fast-casual restaurant is marking a new beginning with its reinvented menu. Starting today, guests can visit Noodles locations nationwide to experience vibrant new flavors, inspired ingredients, and fresh takes […]

Walkers and Heinz tease their latest collaboration with OOH campaign

Walkers and Heinz tease their latest collaboration with OOH campaign

Hot on the heels of the viral reintroduction of Lea & Perrins Worcester Sauce flavour crisps, Heinz and Walkers have once again piqued the curiosity (and tastebuds) of snack fans with a cryptic DOOH and social campaign which hints at the return of an iconic flavour. The ads feature the Walkers logo recreated as a […]

BUTTERKIST TAKES OWNERSHIP OF MOVIE NIGHT

BUTTERKIST TAKES OWNERSHIP OF MOVIE NIGHT

KP Snacks brand, Butterkist, settles into its seat in a new campaign which draws the viewer into tense dramatic cinematic moments and – just as dramatically – signs off with its trade-mark humour. The latest “Go grab the Butterkist” campaign, which is created by St Luke’s sees the brand take full ownership of movies, and will […]

KFC Turns Fake Ads into Real Mobile Games with “Original Fake Games”

KFC Turns Fake Ads into Real Mobile Games with “Original Fake Games”

Brand brings viral “too-good-to-be-true” mobile ads to life KFC, the iconic fried chicken brand known for its creative storytelling, has launched a ground-breaking new campaign called Original Fake Games—transforming all those misleading “fake game ads” cluttering your social feeds into actual playable mobile games. With more than 100 million downloads of titles that never lived up […]

Quiet Storm launches OOH campaign for Chicago Town’s Takeaway Pizza range

Quiet Storm launches OOH campaign for Chicago Town’s Takeaway Pizza range

Part of the wider ‘Feed Your Urge’ creative platform, commuter-focused executions showcase oven-bubbling deliciousness straight from the freezer Independent creative agency Quiet Storm has created a campaign for frozen pizza brand Chicago Town’s Takeaway range, positioning it as a “no-delays” option for pizza lovers who don’t want to fork out or – wait for take-out […]

1664 Blanc and Fold7 challenge beer conventions with a high-fashion twist

1664 Blanc and Fold7 challenge beer conventions with a high-fashion twist

1664 Blanc, the premium beer brand, is making a bold statement this season by stepping back into the world of fashion with an innovative campaign by Fold7. 1664 Blanc is pushing the boundaries of what beer can do by challenging convention and merging the worlds of beer and fashion. Not just comparing itself to luxury […]

PINK LADY® APPLES HELPS CONSUMERS ‘FIND THEIR FIZZ’

PINK LADY® APPLES HELPS CONSUMERS ‘FIND THEIR FIZZ’

Multi-channel campaign by McCann encourages people to embrace their uniqueness McCann Bristol’s latest campaign for Pink Lady® apples leans into the distinctive taste and “fizz” of their apples for the very first time – encouraging consumers to do the same and find what makes them uniquely ‘fizzy’. The ‘Find Your Fizz’ campaign takes a fresh […]

How do you eat yours? VCCP and Cadbury Creme Egg releases album of gooey love songs for Valentine’s Day

How do you eat yours? VCCP and Cadbury Creme Egg releases album of gooey love songs for Valentine’s Day

Cadbury Creme Egg has unveiled an album of ‘gooey’ love songs by VCCP, in time for Valentine’s Day. Each of the 10 love songs developed has been written to help different Creme Egg eaters woo their perfect match. Building on the ‘How Do You Eat Yours’ creative platform developed last year, this campaign takes the idea that […]

KFC apologises for its ‘stale fries very bad’ and responded by giving away 17 tonnes for free

KFC apologises for its ‘stale fries very bad’ and responded by giving away 17 tonnes for free

The Colonel Sanders chain revamped its recipe and gave away free chips in all its restaurants across Spain on 24th January. KFC calculated the amount of chips consumed in Spain and gave back the same quantity. PS21 developed the creative idea, while Arena is the media agency. The campaign has already led to +233 daily […]

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