It’s September and the High Jewish Holiday season is here. Rosh Hashanah, Yom Kippur and Sukkoth will all be taking place in the space of just two weeks. And for those of you who have never been to Israel during the high holidays, you should know they are the ultimate ‘get-together-time’ and the ultimate cause […]
Tilda announced its ‘Mums Helping Mums’ cause-related marketing initiative with the United Nations World Food Programme (WFP), enabling consumers to provide nutritional support to new and expectant mums in Bangladesh – a country where 36% of children under five are undernourished. Tilda’s ‘Mums Helping Mums’ campaign is a three-year commitment that launches in September 2017 and […]
In a world where more than 24 billion selfies are taken each year, Naked Juice’s #DrinkGoodDoGood campaign is asking people to do some good with their selfies. For every selfie taken with a fruit or vegetable using #DrinkGoodDoGood, Naked Juice donates the monetary equivalent of 10 pounds of produce to communities in need, up to $500,000 worth […]
Starbucks is partnering with Lady Gaga’s Born This Way Foundation to spread a simple message – be kind. Starting June 13, Starbucks will donate 25 cents from each one of its colourful Cups of Kindness beverages sold at participating Starbucks stores in the United States and Canada through June 19 to Born This Way Foundation. […]
Martin London provided one runner at 2017’s London Marathon with extra motivation to get to the finish line. Scott Montgomery from Liverpool ran the London Marathon with a hilarious ‘carrot and stick style’ Dunkin’ Donuts headgear set – the ‘Marathon Motivator’ – that dangled a giant tempting donut just 18 inches from his face. He […]
Jake’s Boost, a health food startup, is bringing a new twist to the nut butter category, in both flavour and ethics. Their blends of multiple nuts and seeds are taking on nut butter rivals with new flavour combinations, whilst taking action against UK child hunger. Launched in 2015, Jake’s Boost’s collection of three multi-nut and […]
With all eyes on Hollywood’s biggest night, Stella Artois and Water.org announce a partnership that will turn heads on the red carpet for a different reason. They have joined creative forces with Marchesa to design a bespoke Marchesa for Stella Artois gown for fashion and beauty influencer Olivia Culpo in support of their “Buy A […]
Heroes Vodka, a new distilled spirit brand has pledged to donate a minimum of 20% of the profits to UK armed forces charities. Heroes Vodka is a seven times distilled, full-bodied wheat grain vodka set up by ex-military veteran, Chris Gillan, who served three tours for the UK Armed Forces before setting out on his […]
On January 17, at the World Economic Forum (WEF), Stella Artois and Water.org called for international business leaders, corporations, media and consumers to join the mission to help end the global water crisis. While onsite, Stella Artois jumpstarted its own commitment to this effort with a multi-year extension of the “Buy a Lady a Drink” […]
Independent agency 22sqaured, with offices in Atlanta and Tampa, is turning its holiday card into a gift to help feed the hungry. The agency has created a special Instagram account, @TheFeedThatFeeds, featuring pictures of dishes from top chefs and bakers in the Tampa and Atlanta areas. Every time a viewer likes one of the food […]