Tapping into ‘new-stalgia’ (an eagerly anticipated hot food trend in 2025), Gnaw has been working tirelessly to rethink Great British puddings by creating a number of ‘Hug in a Mug’ classics (Crème Brulee, Bakewell Tart, Sticky Toffee Pud…) in conjunction with an impressive ‘pudfolio’ of dessert-flavoured bars: New York Cheesecake, Christmas Pudding, Banoffee Pie and […]
Lindt are the masters of crafting indulgent chocolate, elevating technical skill to an art form. In our exploration, we discovered marble’s crucial role in achieving the highest quality chocolate, thanks to its natural properties that make it ideal for tempering. We focused on bringing this story to life, using marble’s texture, refined finish, and artistic […]
The brand is ramping up affordable luxury innovation, growing its £11M Desserts Chocolates Brand value with enticing NPD Luxury chocolatier, Lily O’Brien’s, has unveiled a NEW and exclusive Desserts Collection, furthering its position as a leader in boxed chocolate gifting. Available in Asda stores from this February, the product is initially launching on promotion at […]
An award winning independent maker of fine chocolate – Chococo has been setting the standards in ethical trade and sustainability since 2002. Inspired by the square chocolate compartments within the original boxes their once trail blazing packaging (designed by the dearly departed Karen Welman) set high standards and disrupted the category. However, over the years […]
In the fiercely competitive Austrian dark chocolate market, Suchard, a local gem under Mondelez’s banner, has looked to stand its ground against global giants like Lindt and local rivals. Yet, despite its history as one of the pioneers in the chocolate world & while its dark chocolate consistently triumphed in blind taste tests, its packaging […]
NOMO Launches First Above The Line Campaign
New campaign by Wunderman Thompson UK celebrates the joy of coming together in vibrant new spot
The well-loved and iconic British brand returns to screens with a new campaign developed by creative, data and tech agency Wunderman Thompson UK. Designed to connect with both younger and older audiences the new TV spot, aired on 19th October, features a vibrant community sharing a joyful and upbeat moment of togetherness. The new brand platform […]
Russell & Atwell is Steve (Russell) and Giles (Atwell), with over 30 years collective experience in the making and business of chocolate, Steve and Giles (a third generation chocolate entrepreneur) started with a simple question: “Why are we still eating long-life chocolate, if everything tastes better fresh?” So, they set about with the ambitious challenge of […]
Creative agency HERC for Dutch chocolate brand Tony’s Chocolonely, that wants to make the chocolate industry slave-free – starring Idris Elba as spoken word artist. Tony's Chocolonely | Unfair/Fair from HERC the agency on Vimeo. Credits HERC for Tony’s Chocolonely ‘UNFAIR/FAIR’ Creative agency: HERC the agency Creative Director: Rogier de Bruin & Emilio de Haan Account Director: Niels […]
2020’s biggest event
Cadbury is launching the world’s first ever presale of a chocolate bar with the return of Twirl Orange in yet another limited edition launch on 18th August 2020, in a campaign created by VCCP. Last year Cadbury launched Twirl Orange as a limited-edition bar, and the British public went wild for it. Fans travelled across […]