The Original Candy Company has acquired the license from Entertainment One to produce a range of colourful lollipops for young children, featuring the evergreen preschool children’s brand Peppa Pig. The brand generates 1.2 billion US dollars a year (at retail) globally and is broadcast in over 180 territories, translated into over 40 languages and viewed […]
Chocolate-loving Londoners can soon try their favourite Quality Street flavours in the form of cocktails at a new festive pop-up. Bar Humbug, a festive cocktail spot launched by Sainsbury’s, is opening in New Oxford Street on December 7-8. The supermarket has teamed up with mixologists Sweet & Chilli to serve up drinks inspired by the […]
Hotel Chocolat has opened its second store in the Asia Pacific as it continues its overseas expansion. The British luxury chocolatier had announced in September it planned to open stores in Japan as part of its “test, learn, grow” approach of expansion. Its new store in Japan is located at Tokyo’s Aeon Lake Town shopping […]
Cadbury has unveiled a magical new Christmas campaign to celebrate the thoughtful and generous ritual of Secret Santa gifting. The new festive TV advert by VCCP, urges families across the UK to follow their generous instinct and become a Secret Santa this Christmas, to show their appreciation to friends and loved ones during the festive […]
For the second year in a row and just in time for the holidays, Snickers in the U.S. is bringing back ‘Hungerithm,’ a tool that monitors the mood of the internet. When consumers drop hints of hunger online, the coupon discount of Snickers increases at participating U.S. 7-Eleven stores in real time. To track […]
Ragusa is one of the most popular brands in Switzerland. The traditional chocolate produced by family company Camille Bloch was invented over 75 years ago, and has stayed true to itself ever since. Ragusa has “The same basic recipe, traditional premium quality and the same edginess,” explains Fabienne Leuenberger, Brand Manager at Ragusa. When […]
As one of football’s leading sack specialists, Dallas Cowboys start defensive end, DeMarcus “Tank” Lawrence, has a knack for getting to opposing quarterbacks. SNICKERS and Operation Gratitude are planning to tap into his unique talent, as well as his love of chocolate bars packed with peanuts, caramel and nougat, to help score a taste of […]
Shanghai event for Dove chocolate brand encourages visitors to find their ‘pleasure profile’. Mars, Incorporated has created a multisensory hotel experience in Shanghai that encourages visitors to find their “pleasure profile”. Dove, known as Galaxy in the UK, has set up the well-being activation for “pleasure seekers”. The various rooms throughout the hotel including one […]
Mondelez International is creating an “uplifting café” with a hot air balloon-inspired experience after daylight saving time ends later this month. The activation also marks the launch of biscuit brand Joyfills and aims to “bring a little joy back to the nation” on the first Monday after the clocks go back. Love Island winners Jack […]
International creative studio LOBO crafts a sugar-coated world in the campaign “Chocolate World” for confectionery company Mondelez International’s Lacta 5Star, out of Wieden + Kennedy Brazil. In the six spots, the studio animates a cocoa community coexisting in peace, achieving high-profile success in space and beyond, before torrents of extra-terrestrial cookies descend from the atmosphere […]