Brandimage, a leading global consultancy of brand equity architects and designers, announced the launch of new identity and graphic style of Grand Marnier. As part of the Campari’s group strategy to premium-ise its brands, Brandimage is supporting the repositioning of Grand Marnier in the world of luxury and develops its new visual identity territory based […]
The 21st edition of The FAB Awards are now open for entries. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, Direct, Sales Promotion, Brand Identity, Interiors and Retail Environment, Mobile Marketing & […]
Prestigious Scotch whisky brand Ballantine’s has recently launched the new Seoul Limited Edition 17YO blend with a stunning design created in collaboration by emerging South Korean artist Jieun Park and strategic brand design agency, bluemarlin. Exclusive to travel retail stores in Korea, this special brand offering combines the vibrant, urban energy of Seoul with the […]
Following hot on the heels of launching four new products, the UK’s leading gluten-free cereal brand Nature’s Path has revamped its packaging. The vibrant designs not only give a genuine ‘family’ feel to the brand’s extensive range of cereals, but greatly increase stand-out on shelf and also add real vibrancy to the entire fixture. Crucially, […]
Hart Miller Design have created the home to all things Origin as a beautiful place to enjoy expertly roasted and ethically sourced speciality coffee, alongside delicious food; backed up by spaces that facilitate Origins education and technical offering to their wider client base. The shop is tucked away beneath the distinct railway arches and is […]
Leading British food manufacturer Samworth Brothers is launching a ground-breaking range of ready meals to appeal to everyday athletes, with brand identity and packaging by design consultancy Brandon. Responding to an increasing consumer demand for healthier convenience options, the meals, which come in three variants – Cajun Chicken, Turmeric Chicken and Pad Thai Chicken – […]
Wagg’s no frills, locally sourced, pet food was facing stiff competition from supermarket own-label. The IPN brand needed a fresh start and turned to Leeds based Robot Food to rethink, reposition and rebrand their range of complete food and treats. Lucy Stones, Brand Marketing Manager at IPN said: “We are the savvy choice in a […]
Leading drinks design agency Denomination has designed a new product, Strongbow Blossom Rosé Sparkling Apple Cider, for Carlton & United Breweries (CUB, part of the AB InBev family), aiming to bring growth and inject excitement back into the cider category. Denomination developed an elegant and Insta-worthy design to appeal to the repertoire of drinkers who […]
Canadian Club made its fame during the prohibition era of the 1920s, glamorously promoted by the likes of Al Capone, who smuggled large quantities over the Canadian/American boarder. More recently, it made another appearance as Don Draper’s drink of choice in the 1950’s drama, Mad Men. Canadian Club has a rich history as a premium […]
Released at the start of November ‘ERROR 404’ is the 14th beer in a series of 22 concocted by the Wandering Brewer Project. The only clue to its flavour are the enigmatic tasting notes “The beer you’re looking for cannot be found, please contact your server” The Wandering Brewer Project is a two-year collaboration between […]