San Francisco-based designer Justin Ross Tolentino was tasked to “create an identity for a job of yesteryear” for a project in school, and decided to base it on a milkman company named “Mr. Milk”. Mr. Milk’s logo consists of a single “M” in a simple san serif font—the designer then makes clever use of the […]
Acqua Panna, the Italian mineral water beloved by Florence’s powerful Medici family, has been re-styled to reflect the water’s Tuscan roots, as it marks 450 years of history. The water now carries the northern Italian region’s Tuscany Taste logo, an honour that, until now, has only been bestowed upon famous local wines. The new label […]
B&B Studio has created the identity for new rum brand The Duppy Share. The new brand, from The Westbourne Drinks Company, takes its name from the belief that duppies (dark spirits from the Caribbean islands) steal the best of the rum from each barrel as it ages. B&B says it based its designs around the […]
Mexican studio Factor Tres has created a simple but clever bottle design for Jaker Beer—playing on the brand name’s similarity with the word “joker”, the resulting packaging is inspired by playing cards. The star of this design is its brilliant logotype, which is an ambigram—spelling out “Jaker” in a stylized type, this logo would read […]
Customers around the globe will soon notice something different at McDonald’s. The brand will change the look of its iconic red French fry packaging globally with bold, new artwork to celebrate the upcoming FIFA World Cup in Brasil. In addition, the new fry boxes will be the key to “unlocking” a new Augmented Reality (AR) […]
The British Museum is home to about 8 million pieces of work that illustrate and document the story of human culture. A Starbucks store across the street from the central London museum is home to a much smaller display of a French artist’s work. Gabriel Nkweti’s canvas is a grande-sized Starbucks paper cup. He’s been […]
Mexico-based Unelefante, a delightful online gift store that turns “the ordinary into extraordinary experiences”, has teamed up with Chef Jorge Llanderal and his family to created a collection of beautifully designed chocolate bars that look like brightly colored paintings. Made with a high cocoa content, these chocolate bars are definitely not your average supermarket variant—the […]
The Russian agency Red Pepper has come up with a clever and creative packaging design for an eco-friendly beer. In the above video, they stated that many concept designs for beer are beautiful—however, a lot of additional information has to be inserted into the packaging before it can be sold. Due to this requirement, many […]
Imagine a Starbucks iconic white cup covered in pink hearts, colorful zig zag lines or an artistic sweep of shapes encircling the green Siren logo. Taking a cue from customers who have been doodling designs on cups for years, Starbucks is launching a White Cup Contest. The contest encourages customers in the U.S. and Canada to decorate […]
Campari presents the new Art Labels limited edition, a modern reinterpretation of a number of works by Fortunato Depero, one of the most representative artists of the Futurist movement who had a long association with Campari. Three collectible labels are the protagonists of the Campari limited edition and summarize three moments strongly related to the […]