New “Welcome to the Fun%” Campaign by Smirnoff Celebrates Good Times with Quality Vodka for Everyone

New “Welcome to the Fun%” Campaign by Smirnoff Celebrates Good Times with Quality Vodka for Everyone

Diageo, the makers of Smirnoff, the original vodka for everyone, know the best things in life do not have to be – and in fact, should not be — expensive or exclusive. That’s why the world’s most awarded vodka has partnered with some of the most fun personalities around: actor and producer Ted Danson, actress […]

Captain Morgan Taps Adam Devine to Join the Crew in Support of House Parties Everywhere

Captain Morgan Taps Adam Devine to Join the Crew in Support of House Parties Everywhere

Comedian and actor Adam Devine has been appointed to the position of Captain Morgan Chief Party Officer, effective immediately, the iconic rum brand announced. In this position, Devine will star alongside Captain Morgan in a new television campaign and will be charged with helping party-goers across the country live #LikeACaptain year-round. As the first rum-appointed […]

Diageo Continues OOH Innovation, Launching the Medium’s Most Sophisticated Portfolio Campaign

Diageo Continues OOH Innovation, Launching the Medium’s Most Sophisticated Portfolio Campaign

Diageo has this month launched one of the most sophisticated digital out-of-home (OOH) portfolio campaign that the medium has ever seen. Devised by out-of-home and location marketing specialist Posterscope and Carat, in partnership with  Liveposter, the portfolio campaign uses the JCDecaux LDN network and will see advertising campaigns for five of Diageo’s spirit brands – […]

Tanqueray Develops ‘UK’s First’ Negroni Fountain

Tanqueray Develops ‘UK’s First’ Negroni Fountain

Tanqueray, the gin brand owned by Diageo, has created what it’s calling the UK’s first Negroni fountain. The brand is marking the launch of its orange-flavoured gin Tanqueray Flor de Sevilla with a Spanish inspired fountain that will feature in bars across London and Manchester. Tanqueray said it took inspiration from the old drinking fountains […]

Bulleit Bourbon Gets Inked by America’s Top Tattoo Artists for Launch of Limited Edition Bottle Series

Bulleit Bourbon Gets Inked by America’s Top Tattoo Artists for Launch of Limited Edition Bottle Series

Tattoos aren’t just an art form, but a means of personal expression that continues to evolve as tattoo artists push creative boundaries with ink. Leading into National Tattoo Day, Bulleit Bourbon is teaming up with four trailblazing artists and shaking up tattoo culture with the announcement of Bulleit Bourbon Tattoo Edition. The latest Frontier Work […]

Vault49 Provides Playful Animation for Baileys Strawberries & Cream Wimbledon OOH Campaign

Vault49 Provides Playful Animation for Baileys Strawberries & Cream Wimbledon OOH Campaign

Brand design agency Vault49 has produced a playful animation to celebrate the UK launch of Baileys Strawberries & Cream, just in time for Wimbledon. Not a brand that’s usually associated with the hot summer months, Baileys has launched its Strawberries & Cream limited edition in the UK at a time when this delicious treat is […]

Hennessy Teams with Art-World Phenomenon Vhils for the 2018 Very Special Limited Edition Bottle

Hennessy Teams with Art-World Phenomenon Vhils for the 2018 Very Special Limited Edition Bottle

Hennessy, one of the world’s best-selling Cognac, announced its collaboration with urban artist Alexandre Farto – aka “Vhils” – for the 2018 Very Special Limited Edition bottle. Rooted in the artist’s motto of “Making the Invisible Visible,” the custom-designed bottle opens an exciting new page in Hennessy’s longstanding tradition of artistic partnerships. The bottle is […]

Nick and Ric Offerman Celebrate Father’s Day Uniformly with Lagavulin Single Malt Scotch Whisky

Nick and Ric Offerman Celebrate Father’s Day Uniformly with Lagavulin Single Malt Scotch Whisky

 The apple doesn’t fall far from the tree in the third instalment of Nick Offerman’s ‘Father’s Day.’ As viewers have seen over the years, Nick and Ric Offerman have quite a few hobbies in common such as fishing and expertly creating things with their bare hands, however it’s not likely folks realise how truly similar they are… […]

Johnnie Walker Black Label Triple Cask Edition Available Exclusively in Select Travel Retail Stores

Johnnie Walker Black Label Triple Cask Edition Available Exclusively in Select Travel Retail Stores

Whisky loving travellers can now indulge in a limited edition Scotch, as leading Scotch whisky brand introduces Johnnie Walker Black Label Triple Cask Edition exclusively to passengers travelling through selected Duty Free Stores around the world. Johnnie Walker Black Label Triple Cask Edition is a limited-edition whisky inspired by the smooth and deep character of […]

Heritage of Johnnie Walker Set to Captivate Travellers in Heathrow and Edinburgh Airports this Summer

Heritage of Johnnie Walker Set to Captivate Travellers in Heathrow and Edinburgh Airports this Summer

As holiday-makers whisk their way through London Heathrow and Edinburgh Airports this summer, their eyes will be treated to an array of spectacular aerial photographs of some of Scotland’s most mesmerising locations, thanks to a multi-million pound investment by Johnnie Walker and Diageo Global Travel. Featuring stunning imagery of landscapes across the Highlands, the Islands, […]

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