Nando’s PERi-PERi Declares #EveryoneIsWelcome In Washington During Inauguration

By on    Food, Latest, Launches, Marketing  

Nando’s PERi-PERi Declares #EveryoneIsWelcome In Washington During Inauguration

Nando’s PERi-PERi launched a campaign at all of its Washington, DC, restaurants that declares #EveryoneIsWelcome. Hatched after one of the most divisive elections in USA’s history, the campaign expresses Nando’s belief in the values of inclusion, diversity and mutual respect. On Nando’s social media sites and the windows of Nando’s six DC locations, the South African-Portuguese restaurant […]

Elegantly Packaged Feminist Beer Pushes Back at Sexism in Advertising

By on    Alcoholic, Beverages, Latest, Launches, Packaging  

Elegantly Packaged Feminist Beer Pushes Back at Sexism in Advertising

In too many beer ads, women are portrayed in sexualized, objectified stereotypes—more often than not, they are scantily clad. In some cases, these ads not only seem to condone, but actually encourage sexual harassment. “We are advertising creatives working in a very sexist environment, and we started to grow uncomfortable with it,” says Thais Fabris, […]

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