Heineken APAC launches its first global campaign targeting various festive seasons, initially rolling out in 15 Asian markets in the first quarter of 2019, including China and Vietnam. Building on the brand’s new global creative approach of a refreshing perspective on common beliefs, Heineken’s new campaign invites people to enjoy the holiday season to the […]
The Christmas season is upon us, ushering in excitement, celebration and heartfelt memories for families. Of all the fun traditions of the holidays, nothing captures holiday spirit like Ugly Christmas Sweaters with their over-the-top colours and annual parties they inspire. To celebrate the holiday season, the iconic Pillsbury brand is not only warming ovens, but […]
Gü Puds have launched a new sharing product to deliver a high quality, indulgent sharing dessert for the festive season, designed by Springetts Brand Design. The ‘party pack’ of six Gü ganache pots in a box is currently being rolled out. Gü wanted to achieve true standout on shelf through both the unique piece of […]
Since the 1930s, Coca-Cola has been synonymous with the holiday season. From heartwarming ads and special-edition packaging to the Coca-Cola Holiday Caravan stops that bring holiday happiness to communities across America, Coke and the holidays go hand-in-hand. To embrace and celebrate the spirit of the season in 2016, Coca-Cola is shining a light on “unsung […]
Listen up! The more you tweet about LOBSTER, the more the price drops. Clawsome! Full info: https://t.co/wEtE7YhrEz pic.twitter.com/fEujvZ8xd4 — Lidl UK (@LidlUK) November 21, 2016 Lidl UK has unveiled an ‘industry first’ social media initiative that allows customers to crowdsource the prices of select Christmas products. The Twitter-based strategy means the more customers tweet about […]
Christmas cooks and bakers rejoice: for the first time in their history, Lurpak have shaken up their iconic packaging to spread the festive cheer this holiday season. On shelves now, the butter giant put their trust in Wieden+Kennedy London to make the bold change from their familiar packaging to remind cooks everywhere that “Christmas Deserves […]
In partnership with Toys for Tots and treat-maker extraordinaire Misterkrisp (aka Jessica Siskin), Kellogg’s Rice Krispies is encouraging families to embrace this season of giving with the Rice Krispies “Treats 4 Toys” program. For every Rice Krispies treat they make and share using #Treats4Toys, Rice Krispies will donate a gift to Toys for Tots to help […]
Stella Artois, one of the world’s best-selling Belgian beer, unveils their limited edition packaging and Christmas gifts to make festive gatherings even more magical in 2016. Originally crafted as a gift and named after the Christmas star, Stella Artois is encouraging people to ‘Host One to Remember’ this festive season with a number of gift […]
Brand participation agency 31ST:SECOND, have partnered with Arnott’s for Christmas to develop an in-store campaign that will excite shoppers and encourage them to choose Arnott’s for their entertaining needs this festive season. Recognising Christmas as a key snacking occasion and the season for sharing, 31ST:SECOND have worked with Arnott’s to bring to life a strong […]
McDonald’s has launched one of its most emotionally charged campaign of 2015, reminding people about the power of affection, set in the festive season. The core creative of the campaign by DDB Hong Kong, focuses on the importance of hugging between families and loved ones. The spot tells the story of a traditional grandfather who […]