Arla Foods has teamed up with the London office of strategic brand and packaging design agency Bulletproof to create a contemporary new brand visual identity and packaging design for global cheese brand Apetina. Bulletproof was appointed to the project in May 2016. With an ambition to reposition Apetina as a cooking cheese brand, Arla Foods […]
‘Eat Monday For Breakfast’ with Nick Helm is a 3-part online series in which the acclaimed stand-up comedian and star of BBC Three’s Uncle tries to overcome his aversion to early mornings. Is getting up early “just a conspiracy to make people with less structured lifestyles feel bad about themselves”? Or are early risers onto something? […]
J. Walter Thompson Amsterdam is turning its hand to product development by co-creating a new food brand for Dutch supermarket chain PLUS: SuperSauce. An undercover vegetable sauce made with pure beetroot, carrot and parsnip, SuperSauce helps parents overcome the daily struggle of making kids eat their vegetables. Agency chef and food creative, Robbie Postma, worked with a […]
Hot on the heels of Conservative party plans to scrap free school lunches, Jake’s Boost, the health food startup, is fighting UK child hunger with nut butter. The company is celebrating the early success of its crowdfunding campaign by surpassing the initial target within the first 50 hours. The rewards-based campaign hosted on social good crowdfunding platform UpEffect has exceeded its […]
Dunkin’ Donuts is aiming to lighten the mood whatever the political outcome of June 8’s General Election Day with its latest UK campaign, ‘The Snack Election’. The campaign, created by The Martin Agency London, revolves around an alternative public vote, this one around four potential new donuts, one of which will end up going on […]
Belvoir Fruit Farms recently hosted a cookery demonstration by chef and actress, Lisa Faulkner for 12 key mummy bloggers and their children. Intended to show that baking together can be fun, provided mum can overcome her horror of the mess, the bloggers and a mixture of boys and girls aged between 7 and 11 followed […]
9NINE has unveiled a new identity and packaging for their range of healthy snacks with the help of leading strategic brand packaging design agency BrandOpus. Originally named ‘9Bar’, the brand needed to elevate itself from a single product format to a brand that can offer a wider portfolio of products to a more mainstream audience. […]
As part of an ongoing partnership with Little Dish, leader in the chilled children’s meals category, Pearlfisher has created a strategy and visual identity for the brand’s newest product range: a series of all-time family favourites reinvented for toddlers, with low salt and no added sugar or sweeteners. Developed in partnership with Dietitian and Mum […]
Bimbo Little Adventures, part of Grupo Bimbo, one of the world’s largest bakery company, has launched into the UK market for the first time with a brand new range of baked family snacks. Seeking to inspire families with tasty snacks from around the globe, the five-strong range of internationally inspired products will be available in retail […]
In response to growing demand for plant-based foods as more customers look for alternatives to dairy milk, So Delicious Dairy Free is unveiling a new campaign called “Nothing Compares” that shifts focus to the indulgent taste and pure ingredients of its dairy-free frozen desserts, creamers and yogurt alternatives. With its first campaign from new creative […]