Godiva has announced a new advertising campaign, ‘Wonder Awaits’, devoted to the notion of evoking wonder. With whimsically romantic vignettes and visuals, the campaign was created to spark curiosity and wonder for a younger audience. Created by McCann London, one of the world’s leading ad agencies, and directed and photographed by British director, Vicky Lawton, […]
Following five year’s double digit growth and after becoming the No.1 adult yogurt brand in the GB Convenience category (IRI, MAT to 14/7/19), Nomadic Dairy is moving forward with a new look and an addition to its layered yogurt range. With total UK market sales of £20.9m, the Irish yogurt maker is bucking the trend […]
This month, Pip & Nut, will launch its latest Limited Edition variant – Pumpkin Spice Almond Butter. The new flavour, which is set to be the first festive nut butter to launch in the UK, will roll out from 10th September into 500 Sainsbury’s stores, Boots, Whole Foods, Holland and Barrett and Ocado.com. Pumpkin Spice […]
This month, Livia’s will unveil new packaging and improved products across its DUNX range of cookies and nut butter dips, along with a brand new flavour; Maple Peanut Drizzle. The new flavour will launch 1000 Tesco Express stores nationwide from 23rd September, with the new packaging rolling out across all retail partners at the same […]
St Luke’s first work for Tyrrells crisps positions the brand as ‘Tyrrellbly, Tyrrellbly Tasty,’ with an eccentric, humorous campaign that dramatises the full range of flavours in a unique way. The film launches first in cinemas during the new Downton Abbey movie, which is released on 13th September. The campaign uses original Pathé footage to introduce audiences to the Tyrrells Farm folk as they […]
FULFIL NUTRITION has launched the second wave of its multi-million-pound ‘Life’s Wonderfuel’ campaign in London and Manchester, bringing together consumer advertising with a social activation strategy which aims to speak to its core active-lifestyle community. The first phase of FULFIL’s successful advertising campaign launched in April 2019 and the second wave in September looks to build […]
Domino’s, one of the UK’s favourite pizza, is delivering a unique take on London Fashion Week, by releasing a limited-edition fashion collection in partnership with luxury streetwear designer, Liam Hodges. An extension of the A/W19 trend for duvet coats, the new collection takes its inspiration from the world of high-end fashion, where comfort meets fun. […]
Mars Wrigley UK has launched a new advertising campaign for M&M’s Bars – the latest extension to the M&M’s brand. The digital campaign, backed by a £1.4 million media spend, follows on from a stream of best in class digital launches from the brand The campaign, which sees a suite of over 50 new digital assets […]
Sixty years ago, a chef at a quaint café in Seattle, named after its owner, Marie Nordquist, realised he was onto something when customers were lining up for his new blue cheese dressing. It wasn’t long before Marie’s Salad Dressing was bottled for local retailers and eventually expanded with over 40 flavours available US-wide. Today’s desire for […]
Fried chicken fanatics – KFC is giving Australia the chance to ‘put a wing on it’ as the first couple to get hitched under its brand-new wedding service via Ogilvy Sydney. Cheeky KFC wedding print ads that you certainly wouldn’t expect to find in the likes of Vogue and Harper’s BAZAAR popped up in the […]