ICEE is sold in a variety of retail channels in the US and around the world including large grocery stores, convenience stores, cinemas, amusement parks, quick serve restaurants as well other smaller retail stores. The brand’s distinctive red and blue striped cup, frost capped letters, ICEE Bear mascot, dome lid, spoon straw and fun flavours […]
Volvic, the water brand from Danone, is set to continue its UK partnership with Disney, and has introduced new branded collectable water bottles and multipacks designed with popular Disney characters featuring Star Wars, Disney Frozen and Disney•Pixar’s Cars across its kids range. The collaboration, which first launched in 2015, aims to encourage families and children […]
PizzaExpress has made its first move into the frozen category with the launch of Artisana, an exclusive range for frozen retailer, Iceland. Following their work on the redesign of the PizzaExpress ‘At Home’ retail packaging earlier in 2016, strategic brand and packaging design agency Bulletproof was appointed to create the packaging design for this new […]
The Japanese are known for their quirky products, and a restaurant in Tokyo, Zenyaren, has come up with a bizarre dish—meat skewers frozen in blocks of gelatin collagen. Diners have to lick the frozen collagen to get at the meat—this dish is served as the Japanese believe that eating collagen will reverse the effects of […]
Cocktail lovers can now easily enjoy bar-quality cocktails at home with the launch of KÖLD Cocktails, a range of premium frozen cocktails. Mixed to classic well-loved recipes using high-quality ingredients and premium spirits, KÖLD Cocktails combine an authentic cocktail experience with effortless convenience. Each cocktail is packaged in a single-serve pouch and can be served […]
BrandOpus has created new branding for food service supplier Brakes. Brakes supplies the foodservice industry in the UK, Ireland, France and Sweden, and has worked with BrandOpus since 2011. BrandOpus was briefed to create new branding that would change the perception of Brakes as a frozen food company and distinguish the company from its rivals. […]
Kerry Foods is investing in its first ever consumer-advertising campaign for Bisto frozen ready meals and announces plans for two new pasta meals. The ad campaign, which launches across national press and women’s magazines on 18th March, is designed to reassure consumers and highlight that they can trust in the quality of Bisto frozen ready […]