Saatchi & Saatchi London Launches ‘It’s My Thing’ Campaign for Robinsons Fruit Shoot

Saatchi & Saatchi London Launches ‘It’s My Thing’ Campaign for Robinsons Fruit Shoot

Britvic-owned Robinsons Fruit Shoot released their latest ‘It’s my thing’ campaign advert celebrating the magical moments when children find their passions, while supporting them with the perfect drink to sustain them on their adventures; Fruit Shoot. The hero 30” TV advert by Saatchi & Saatchi London, follows three children lost in the joyous pursuit of their […]

Fruit Shoot Inspires All Children to Find their Passions in New Ad

Fruit Shoot Inspires All Children to Find their Passions in New Ad

Robinsons Fruit Shoot, the UK’s leading No Added Sugar soft drink brand for children, has launched a new campaign in a contemporary approach aimed at driving relevance amongst parents.  The fully integrated, global campaign; It’s My Thing, created by iris, celebrates real kids doing what they’re passionate about, championing their self-expression and individuality and inspiring parents […]

Robinsons Fruit Shoot Introduces New “Strawbrainy” Flavour in U.S.

Robinsons Fruit Shoot Introduces New “Strawbrainy” Flavour in U.S.

Britvic, one of the leading soft drinks companies in Europe, announces the launch of a Robinsons Fruit Shoot No Added Sugar flavour, Strawbrainy, a new flavour developed exclusively for the U.S. market. The global kids’ brand introduces the flavour with playfully spooky, kid-friendly limited-edition packaging, along with themed activities on the brand’s Facebook page, to […]

Pepsi To Distribute Fruit Shoot In USA

Pepsi To Distribute Fruit Shoot In USA

Britvic are set to take their popular children’s drink Fruit Shoot to the USA. The British drinks company struck a deal with PepsiCo to distribute the product to 30 American states, following a successful trail run in nine of the proposed 30 destinations. The deal follows a similar agreement by the two parties earlier this […]