Sourz Relaunches With Glow-in-the-Dark Packaging

Sourz Relaunches With Glow-in-the-Dark Packaging

JKR has redesigned the packaging for drinks brand Sourz, creating glow-in-the-dark bottles inspired by nightclub hand-stamps. The consultancy says it has used a specialist ink that glows under UV light to evoke the hand-stamps. The glow-in-the dark redesign aims to give Sourz ‘stronger behind-the-bar’ impact’, according to JKR. The redesign also sees the Sourz logo […]

Kellogg’s Glow In The Dark Skate Park

Kellogg’s Glow In The Dark Skate Park

The Nutri-Grain Fuel On Skatepark that was launched at Sydney’s Moore Park in September, provided an opportunity for skate enthusiast to test their skills on an eight metre glow in the dark half pipe. The custom-built eight-metre wide half-pipe, fitted with infra-red sensors and glow-in-the-dark illumination, was one of the many features at the festival-style […]

A Spooky Vodka Bottle Design That Glows In The Dark

A Spooky Vodka Bottle Design That Glows In The Dark

Canadian design firm Hired Guns Creative has conceptualized a beautiful, yet spooky design for ‘Coven’—a brand of vodka from Arbutus Distillery. Inspired by witchcraft, the bottle label turns from pure white into an eerie ‘glow-in-the-dark’ green, featuring illustrations of witches when the lights are turned off. To complete the witchery theme, the bottle cap has […]