McDonald’s Spoofs Hipster Coffee Culture in New McCafé Campaign

McDonald’s Spoofs Hipster Coffee Culture in New McCafé Campaign

McDonald’s is gently lampooning urban hipster coffee culture in its latest campaign from Leo Burnett London. The campaign for the McCafé range contrasts its simplicity and great taste with the complexity of the overcomplicated coffee world, with its extravagant menus and expensive price tags. It shows bamboozled customers trying to order a coffee in various […]

Whirlpool Behind Achingly Hipster Avocado Pop-up

Whirlpool Behind Achingly Hipster Avocado Pop-up

Whirlpool has teamed up with agency the Meredith Collective to launch the ‘Avo-Brand Pop-Up – a temporary social spot dedicated to the humble green fruit. The experience forms part of the #WhirpoolFoodies campaign, which is an ongoing partnership between the appliance brand and pop-up specialist. The initiative aims to celebrate food by creating unique menus […]