Pernod Ricard owned whisky brand, Chivas and creative agency Impero have partnered to create an activation campaign to launch Chivas XV’s limited edition festive pack in celebration of Diwali. Chivas has created a Diwali themed platform, ‘Light up the Night’, centred around family gathering, gifting and celebration. Taking inspiration from this theme, Impero was tasked with positioning […]
Creative agency Impero launches ‘Arrive Like a Local’ Global Travel Retail (GTR) activation for Irish whisky brand Jameson; its first campaign since being appointed by the Pernod Ricard owned brand. The 360 campaign is now live in airports across 18 markets. Briefed to cement Jameson’s position as a global leading brand, Impero created and implemented […]
Impero, the creative agency for impatient brands, has created a brand positioning, strategy, visual identity and campaign for the launch of Mike’s Hard Seltzer in the UK. The lighthearted and playful work includes 2 DOOH and OOH executions, a series of 14 on-line films, in-store activations and social media content, including a number of humorous […]
Creative agency Impero has been briefed by Danone Waters UK & Ireland to create a digital campaign to launch its new bottled water drink innovation, Infinity Electrolyte Water – enriched with Zinc. New to Danone Water’s portfolio, the Infinity Electrolyte Water ‘Feed Your Mind’ campaign launches today and runs through September. The agency has devised […]
Creative agency Impero has been briefed by Danone Waters UK & Ireland to create a national out-of-home (OOH) advertising campaign for its new brand L’mon, from the makers of Volvic, a zesty range of sparkling drinks, produced in the UK. Launching end of July, Impero was tasked to deliver an engaging and disruptive OOH campaign […]
London-based independent creative agency, Impero, announce their appointment as a key strategic and creative partner for Pernod Ricard’s Havana Club rum. The agency will be responsible for taking the Cuban rum in a new direction by putting street-culture at the heart of the brand in order to establish its leadership within the category. Impero are […]
Pernod Ricard UK has installed strawberry scented posters throughout Oxford Circus underground station as part of the launch campaign for Beefeater Pink, the new pink variation of its Beefeater London Dry Gin. In a campaign devised by location marketing specialist Posterscope and strategic media planners at Havas in partnership with Exterion, Pernod Ricard UK’s immersive […]
PepsiCo Latin America has launched a new campaign entitled ‘RefresCosas’ across Latin American markets, meaning ‘Refreshing Things’. The social media campaign has been created by Impero. The campaign has been rolled out on the brand’s Instagram and Facebook channels across Latin America and consolidates on the success of the previous ’7Up vx El Calor’ […]
The Gin Hub has appointed Impero to launch its newest product – Beefeater Pink. The campaign first launched in Spain – the world’s 2nd largest market for gin – and will roll out to 12 additional markets over the summer. Impero has developed an entirely new visual identity for the gin as well as a […]