On Friday 19th August, Absolut will offer anyone with the Uber app in London the opportunity to be whisked off to the ultimate summer party location on a private jet, for a once in a lifetime #AbsolutNights experience showcasing that the best nights happen out of the blue. The winners will have to be located […]
The Avocado Bun is the newest unusual food craze to hit London this summer. Is there anything avocados can’t do? From avocado ice cream to avocado face masks, cupcakes and pasta sauce this humble fruit ceases to amaze. After taking Instagram by storm, Joe’s Southern Table and Bar in Covent Garden, London has responded to […]
Violet Benson (@daddyissues_), Comedian and Internet Personality, has co-founded a new line of wine with Anthony Allport, Chief Executive Officer of Fine Wine Agency. Available online beginning July 18 at funwine.co, and at 40 retailers in New York, NY, Fun Wine Co (@funwineco) launches just in time for the summer. Instagram’s “Meme Queen” and Fun Wine Co […]
Instagram‘s long-awaited algorithm has finally started rolling out, and food influencers and sites that built their brands on the Facebook-owned app are already feeling the squeeze and moving to Snapchat. Food photography—think pictures of perfectly-styled plates and overhead shots of meals—has long been one of the most popular categories on Instagram. Now that Instagram is […]
DrinkWise, Clemenger BBDO Melbourne and Mediacom have launched ‘How to Date Properly’, a cheeky addition to their How to Drink Properly campaign. Aimed at encouraging young Australians to date classy by drinking classy, these important tips target young people as they negotiate the dating scene. The campaign is another phase of the highly successful How […]
Food wastage is a global problem, every day hundreds of tons of food is thrown into the bin. And it’s not only food that’s gone bad, but leftovers that are still good. Glad wanted to build awareness of this problem and demonstrate how their products can provide a simple solution. So they came up with […]
Guinness has unveiled a campaign celebrating John Hammond, the US record producer who defied racial segregation to promote black artists. The spot, filmed in atmospheric black and white, is set in the 1930s, when segregation was commonplace. Black and white musicians rarely played together at the time, and club audiences were often restricted on the […]
Chocolate brand Kit Kat has alighted on a tasty means of marking its 80th anniversary by opening a stall in Australia offering customers the chance to take a break and customise the iconic wafers to their own liking before being invited to share their creations on Instagram. Located in Sydney’s Westfield shopping centre the Kit […]
Mars Petcare launched Whiskas CATSTACAM, a concept that enables cats to take and upload their own photos to Instagram, giving a peek into their world. Whiskas CATSTACAM features a series of devices that have been produced exclusively for cat-loving celebrities and famous cats, some of which even have their own fan base. Cat lovers around the world […]
Diageo premium vodka brand Cîroc is targeting Instagram users with a video and ‘cinemagraph’ campaign on the social media network. The six-week marketing push kicked of February 27 and comprises three 15-second videos and two ‘cinemagraphs’ (animated stills typically published as Gifs). Diageo Reserve claims the campaign is the first on Instagram to run video […]