Heineken Creates Chatbot to Encourage Fans to Watch the Champions League

Heineken Creates Chatbot to Encourage Fans to Watch the Champions League

Heineken is set to launch a chatbot it hopes will convince football fans to tune in to the UEFA Champions League (UCL) during its knock-out stages as part of its official sponsorship drive. The chatbot will offer fans who turn Champions League matches into social occasions rewards in the form of transportation, food delivery and […]

Guy Ritchie Directs New Ad For Heineken & the UEFA Champions League

Guy Ritchie Directs New Ad For Heineken & the UEFA Champions League

Heineken has unveiled a new UEFA Champions League TV commercial, called ‘Prep Talk’. The film features two time UEFA Champions League winning manager, Jose Mourinho, and was shot by award-winning director, Guy Ritchie through Publicis Italy. The commercial is part of Heineken’s ‘Champion the Match’ campaign and the launch coincides with the new 2016/17 UEFA […]

New BBH Campaign Refreshes the Johnnie Walker ‘Keep Walking’ Mantra

New BBH Campaign Refreshes the Johnnie Walker ‘Keep Walking’ Mantra

It’s one of the world’s biggest spirit brands and most iconic straplines, but BBH were keen to revitalise Johnnie Walker’s “Keep Walking” for a new generation of drinkers in a rapidly changing world. A new campaign elevates the central idea of “Keep Walking” which is one of personal progress. The campaign film ‘From the Future’ […]