Lay’s to Launch Biggest Global Integrated Marketing Campaign in Brand’s History

Lay’s to Launch Biggest Global Integrated Marketing Campaign in Brand’s History

Lay’s – the world’s #1 snack brand – announced today a major global integrated marketing campaign and new multi-dimensional promotional partnership featuring record breaking football superstar, Leo Messi. The campaign celebrates the simple pleasure of globally enjoyed Lay’s potato chips and extends across three executions: master brand communication, Lay’s Deep Ridged snacks and an additional […]

Leonel Messi Shows Off His Football Skills in Lastest Pepsi Ad

Leonel Messi Shows Off His Football Skills in Lastest Pepsi Ad

#FUTBOLNOW – Pepsi builds global excitement for a yearlong football platform with the launch of a new campaign, “The Trick,” starring four-time “FIFA World Player of the Year” Leo Messi, #10. The fast-paced 30-second TV spot opens on Messi performing a fancy footwork trick with an iconic can of Pepsi. Football enthusiasts around the world […]