Reed’s Inc., makers of all-natural Reed’s Ginger Beer and Virgil’s Handcrafted Sodas, has unveiled a new, compelling package design for its flagship line of ginger beers. The brand refresh for Reed’s, unveiled last month at the Fall 2018 Sidoti Investor Conference, follows in the footsteps of the company’s overhaul of its Virgil’s soda line earlier […]
A top secret collective of Scotch whisky industry experts have come together to form an independent whisky bottling brand, known as the Whisky Illuminati. A collective with over 200 years combined experience, Whisky Illuminati’s members are a panel of the most discerning and respected noses and palates in the whisky industry to showcase one-off series’ […]
It’s not quite reached the levels of consumption that had Hogarth picking up his etching needle in the 1750s, but a craze for gin has gripped the UK. In 2017, sales of bottles of gin in the nation rose by more than a quarter on the previous year. The thirst for new flavours and small-batch […]
To celebrate its 12 hour marinating process, Popeyes is offering road trippers 12 months of free chicken if they make the 12 hour drive from Ft. Stockton, Texas to New Orleans. Popeyes has officially launched the world’s first 12 hour drive thru in honour of the 12 hour marinating process the brand has been […]
It’s probably no accident that the majority of entrepreneurs which successfully pitch for expert investment on the BBC television show Dragons Den run food and drink businesses. It’s a sector that’s familiar to many of the dragons who know they can open the necessary retail doors without too much upfront capital investment on their part. […]
Leading Australasian drinks company Frucor Suntory is responding to a consumer shift away from carbonated soft drinks by developing a new range of premium fruit-infused water. Called True Water, it’s designed by drinks specialist design agency Denomination. True Water will initially launch with two fruit-infused waters, raspberry and lime. Made using real fruit extracts, True […]
Beer made from stale bread … now, doesn’t that sound refreshing? Charitable group Second Harvest recently brewed 500 cases of the stuff to raise funds and call attention to its food-rescue efforts throughout Canada. Retailing for $2.95, the beer, called Been a Slice, will be sold in select stores, bars and restaurants around Toronto. […]
The summer heatwave across Europe generated a boost in sales for brewing giant Heineken in 2018. But despite sales rising across all of its global markets, growth in the Americas, Asia and Africa slowed down, according to the company’s third quarter financial results released on 24 October. Volumes in Europe rose by 2.2% in the penultimate […]
New ‘Food for Thought’ research released on October 24, identifies what diners want from restaurants of the future, and it’s the ordering experience they’d like new technology served up for. In response, Barclaycard is testing new prototype technology so diners can make more informed menu choices before they order and avoid menu mishaps. Barclaycard, which […]
Scottish beer brand Brewgooder is inviting drinkers all over the country to pay what they want for a six-pack of lager. From 12 noon on October 23, there will be 1,000 six-packs of Brewgooder’s Clean Water Lager bottles for sale exclusively online and people will be able to pay as little as one penny or […]