Butterfly Cannon creates a tea brand identity worth celebrating for new-to-world tea ‘atelier’, Brook37.

<strong>Butterfly Cannon creates a tea brand identity worth celebrating for new-to-world tea ‘atelier’, Brook37.</strong>

Brook37 is on a mission to elevate America’s perception of tea from much more than just a ‘sweet iced’ or ‘health’ drink. Founded by female philanthropist and entrepreneur Mou Dasgupta, their high-quality tea, fresh from the finest tea gardens of India is perfect for celebrating any drinking occasion. We created their brand identity and packaging, […]

BREE RUNWAY SLOWS DOWN ICONIC TRACK, ‘RHYTHM OF THE NIGHT’, FOR GLOBAL CAPTAIN MORGAN RESPONSIBLE DRINKING CAMPAIGN

BREE RUNWAY SLOWS DOWN ICONIC TRACK, ‘RHYTHM OF THE NIGHT’, FOR GLOBAL CAPTAIN MORGAN RESPONSIBLE DRINKING CAMPAIGN

Captain Morgan’s biggest ever global responsible drinking campaign calls on people around the world to ‘Enjoy Slow’ and celebrates drinking in moderation Captain Morgan is today unveiling its biggest ever global responsible drinking campaign in partnership with multi-award-winning singer, songwriter and rapper Bree Runway, calling on people around the world to ‘Enjoy Slow’ and moderate their drinking.  Following the launch of Captain Morgan’s Spice On campaign in Summer 2022, the latest global campaign features Bree Runway and her smooth, […]

CARLSBERG REVEALS THE STORY OF THE CARLSBERG FOUNDATIONS FOR THE FIRST TIME IN THE UK

<strong>CARLSBERG REVEALS THE STORY OF THE CARLSBERG FOUNDATIONS FOR THE FIRST TIME IN THE UK</strong>

Today, Danish beer brand Carlsberg is launching a new multi-million-pound campaign to share the story of the Carlsberg Foundations with UK consumers for the first time – showing there is more to the well-known brand than meets the eye. Featuring long-time Carlsberg brand ambassador Mads Mikkelsen, the campaign explores the work of the Foundations, which […]

A New Age for NESQUIK, in partnership with FutureBrand

<strong>A New Age for NESQUIK, in partnership with FutureBrand</strong>

A reimagining of NESQUIK’s iconic rabbit mascot, Quicky, sits at the heart of a strategic pivot towards the new NESQUIK world. NESQUIK has partnered with global brand-led business transformation company FutureBrand to deliver a modern brand identity which will boost brand relevancy and enable growth into new audience segments. At the heart of the work […]

Impero and Pernod Ricard GTR create Jameson ‘Arrive Like a Local’ campaign exclusively for Global Travel Retail

Impero and Pernod Ricard GTR create Jameson ‘Arrive Like a Local’ campaign exclusively for Global Travel Retail

Creative agency Impero launches ‘Arrive Like a Local’ Global Travel Retail (GTR) activation for Irish whisky brand Jameson; its first campaign since being appointed by the Pernod Ricard owned brand. The 360 campaign is now live in airports across 18 markets. Briefed to cement Jameson’s position as a global leading brand, Impero created and implemented […]

Lewis Moberly takes bold design approach for new prestige whisky

Lewis Moberly takes bold design approach for new prestige whisky

Leading brand design agency, Lewis Moberly, has created the structural and graphic design for The Glenrothes 42-Year-Old whisky of which only 1134 bottles will be available worldwide. The 42 design sets a distinctive benchmark for prestige whisky combining vibrant colour, unusual materials and traditional craft to create a bold, elegant design. The Lewis Moberly design […]

From inflation to drones: Four trends for food and beverage marketers to watch

From inflation to drones: Four trends for food and beverage marketers to watch

BY: Darby Hughes, director of Account Planning at quench Marketers take note: There’s a big difference between fads and trends.  Fads are an intense, widely shared enthusiasm for something—think cronuts, pumpkin spice everything and the latest diet craze—that are usually short-lived and without basis in a broader cultural context. They’re unsustainable and fleeting. You might […]

GUINNESS 0.0 LAUNCHES BIGGEST EVER RESPONSIBLE DRINKING CAMPAIGN, WITH ‘MAKE IT A ST. PATRICKS DAY TO REMEMBER’

GUINNESS 0.0 LAUNCHES BIGGEST EVER RESPONSIBLE DRINKING CAMPAIGN, WITH ‘MAKE IT A ST. PATRICKS DAY TO REMEMBER’

As anticipation builds for St. Patrick’s Day and celebrations kick off across Ireland, Guinness 0.0 has launched its biggest ever responsible drinking campaign, to encourage people to ‘Make it a St. Patrick’s Day to Remember’. Created with AMV BBDO, the campaign has been developed to communicate a message of moderation, and to encourage consumers to […]

DORITOS MARKS START OF BOLD NEW PARTNERSHIP WITH BURGER KING BY FLAME-GRILLING ITS OWN AD

<a><strong>DORITOS MARKS START OF BOLD NEW PARTNERSHIP WITH BURGER KING BY FLAME-GRILLING ITS OWN AD</strong></a>

Doritos has launched a new collaboration with Burger King UK® in the most spectacular way; by flame-grilling its own billboard. The 48-sheet hoarding was erected outside one of Burger King®’s newest sites, which sports the tagline ‘Flame Grilling Since 1954’. The stunt took place on the day the two brands launched Flame Grilled Whopper® flavour […]

HÄAGEN-DAZS IS HONOURING ITS UNSUNG FEMALE FOUNDER ON INTERNATIONAL WOMEN’S DAY BY LAUNCHING ‘THE ROSE PROJECT’ IN HER LEGACY WITH A ‘FOUNDER’S FAVOURITE’ SCOOPS GIVEAWAY

HÄAGEN-DAZS IS HONOURING ITS UNSUNG FEMALE FOUNDER ON INTERNATIONAL WOMEN’S DAY BY LAUNCHING ‘THE ROSE PROJECT’ IN HER LEGACY WITH A ‘FOUNDER’S FAVOURITE’ SCOOPS GIVEAWAY

Reuben Mattus made the ice cream, but Rose Mattus made Haagen-Dazs. This International Women’s Day in support of the theme, Embrace Equity, Häagen-Dazs is proud to be celebrating its pioneering female founder, with a global initiative to shine a light on her unsung contribution to the brand and her #DontHoldBack ethos. On 8th March, Häagen-Dazs […]

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