Maison Martell has unveiled its emblematic Martell XO cognac with a striking new design that further enhances its prestige. The distinctive arch-shaped bottle – so famous that, in some countries, it is referred to simply as “the arch” – has been thoroughly updated, with cleaner, more dynamic lines and refined brushed-gold trim conveying the energy […]
A giant tractor made from 62 straw bales has won 2019’s Weetabix ‘Wheat Art’ competition. The panel of judges, which included local MPs Philip Hollobone, Tom Pursglove and Chris Heaton-Harris, was chaired by Weetabix MD Sally Abbott. The judges felt that the 10-foot tractor, created by wheat farmer Michael Sly and his team from Park […]
On October 19, Cadbury took their partnership with Age UK to the next level by launching a ‘Donate Your Words’ shop, where money had no value – but your words did. The UK’s favourite chocolate brand purchased the stock on behalf of the public, so that they could choose any item they wanted in […]
Let’s face it, the world doesn’t need another smoothie powder…but Dare is here to shake things up! Much more than just another smoothie powder, Dare acts as both a physical and mental motivational shake, daring us to break out of our negative routines and make every day more adventurous. Boosted with genuine superfoods such as […]
As the demand for all natural, healthy foods with provenance continues to rise, the centuries-old practice of drinking ACVs (Apple Cider Vinegars) is experiencing a popular resurgence. Japanese culture has a long history of consuming drinking vinegars as a healthy daily habit, handed down through the generations, with claims that there are multiple benefits to […]
This October, naturally nutritious nut butter brand, Pip & Nut, will add a new peanut butter variant into its portfolio. The new flavour, Super Roasted, Extra Crunchy, has been crafted to offer consumers a deeper, richer taste profile. It will roll out into retailers including Ocado, Amazon, and Whole Foods from 17th October, along with […]
Unilever-owned food brand Unox has released a sixty-second animated television commercial to launch its new campaign for the vegetarian line in the Netherlands. In the film, a butcher’s nature-loving daughter devises a plan to switch out the family’s smoked sausage for Unox’s vegetarian equivalent. As Unox marketing manager Thijs Sleddering puts it: “If you want […]
A new campaign for the meal kit brand Home Chef, created by Chicago agency O’Keefe Reinhard & Paul and directed by French Butter’s Brett Froomer, shows everyday people tackling the task of making delicious, great-looking meals at home in a way that’s simple, authentic and ultimately pleasing. The campaign includes spots like “Hand in Hand,” […]
Amazon has further established its direction of travel in the grocery sector with the launch of its premium gin brand as it diversifies its offer. Premium drink Tovess will retail for £24.99 and is described as offering a ‘smooth Mediterranean taste’ for fans of the distilled alcoholic drink. Anyone wishing to sample the Birmingham-produced beverage will be required […]
The Limited-edition Halloween Scream range brought to you from the UK’s favourite malt loaf brand, Soreen, is back for 2019 with a spooktacular added boost. The Scream offering includes; Toffee Apple mini loaves bursting with apple and gooey flavoured toffee pieces, and the deliciously squidgy Chocolate & Blood Orange flavour. They both come in the […]