Pilgrims Choice, the UK’s No2 Cheddar brand, has unveiled a major new multi-channel marketing campaign in pursuit of owning the essential driver of purchase and consumption, namely great taste. The disruptive new ‘Taste Matters’ campaign signals the next step in Pilgrims Choice’s bold strategy to grow market share through responding to changing market dynamics and […]
FOOD & DRINK AGENCY TO DELIVER INTEGRATED PR, INFLUENCER, SOCIAL MEDIA & DIGITAL ADVERTISING CAMPAIGN
Award-winning Food, Drink, Hospitality & Travel communications agency, Palm, has been appointed by Daioni Organic to deliver an integrated PR, influencer, social media and digital advertising campaign, that will support the brand in growing sales and distribution. The focus of the campaign will be to educate the market on Daioni Organic’s unique offering. The brand produces Good […]
The FAB Awards provided a bit of much needed cheer this week with the 22nd Edition of their Awards streamed “online” due to the Covid situation. The beautiful and exclusive Hurlingham Club in London was swapped for a “virtual” Awards Presentation streamed exclusively on YouTube in honour of the Finalists and Winners of The 22nd FAB Awards! FAB […]