Tiba Tempeh is now the world’s highest scoring B-Corp™ in the meat-free category with a significant impact score of 108.8. The company is also the 8th highest-scoring UK food B-Corp from over 170 certified UK Food B Corps. B-Corp certification recognises companies that meet high standards of social and environmental performance, accountability and transparency. Tiba […]
Future Farm is the company on a mission of ‘buying back’ the Amazon from the meat industry by fostering the movement of deforestation free and GMO-free soy in its native Brazil. Just twenty one months old, the brand has had huge success, selling over 9 million meatless Future Burgers in its native Brazil, the third biggest meat consumers in the world. Future Farm’s meatless products are now available in eighteen countries around the world - with the aim to double this number by the end of 2021.
Brazil’s Meat Free Brand Future Farm Launches In Sainsbury
The first campaign with new agency partners, Fold7 and Wavemaker Select
Serving up a fresh strategic direction, Kallo, the market-leader in organic rice cakes and stocks, owned by Wessanen UK, has unveiled its latest multimedia campaign; ‘Call on Kallo’. Spanning outdoor, digital advertising and social media, the campaign is the first work from new agency partners that aims to reconnect Kallo with the culinary curious healthy eater. […]
Unilever-owned food brand Unox has released a sixty-second animated television commercial to launch its new campaign for the vegetarian line in the Netherlands. In the film, a butcher’s nature-loving daughter devises a plan to switch out the family’s smoked sausage for Unox’s vegetarian equivalent. As Unox marketing manager Thijs Sleddering puts it: “If you want […]
Five-time FIA Formula One World Champion, Lewis Hamilton is collaborating with hospitality organisation The Cream Group and investors including UNICEF Ambassador and early backer of Beyond Meat, Tommaso Chiabra to revolutionise fast food when they launch exciting new concept Neat Burger, the first international, plant-based burger chain. Opening its first site on September 2nd, Neat Burger promises to transform the way people see plant-based food by […]
The meat-free foods industry is now being valued at over £572m. It’s clear to see that the UK’s appetite for animal-free foods is only growing. Plant-based alternatives are booming, but how ready are we for the lab-grown alternatives? Incidentally, it’s not just vegans driving these sales. Many people are switching to plant-based alternatives for health […]
Burger King restaurants announced that it is bringing the plant-based Impossible Whopper sandwich nationwide this month. Starting on August 8, guests across the US will be able to visit their local BK restaurant, or order for delivery via the BK App and through DoorDash, to try the Impossible Whopper for a limited time only and decide for […]
Having first hit shelves a little earlier this year, Birds Eye is bolstering the launch of its meat-free Green Cuisine range with a distinctive media campaign called ‘Whoops, I’m a Bit Veggie!’. Produced by Grey London, the heavyweight investment – initially worth £2m – will be airing on national TV from this week and will […]
Strategic brand and packaging design agency Bulletproof has created a new global brand identity and packaging design for meat-free brand Quorn as part of a £10m relaunch. Bulletproof was appointed to the project in August 2016 by brand owner Quorn Foods. Founded in 1985, Quorn has grown to be the leading meat-free brand in the […]
With the Tesco horse-meat scandal still fresh in the public’s mind, MTA Food couldn’t have chosen a better time to launch their ‘Meet the Alternative’ range. Designed to capitalise on the continued growth in the meat free market, the products offer a welcome alternative as they are manufactured to look and taste like the meat […]