Just in time for Memorial Day weekend and the impending Entourage movie opening on June 3, Johnnie Walker Scotch whisky – together with character Johnny Drama – has created a new animation to remind people to get home safe from their festivities. The 60 second video is part of the brand’s partnership with Entourage, the […]
The 2015 Academy Awards, hollywood’s biggest night is usually filled with a lot of pomp and circumstance, red carpets, long dresses and acceptance speeches. But last year, an unexpected star took center stage, equally pleasing both the winners and the runners up. That star? Pizza. A Hollywood first, pizza was dished out to some lucky […]
The #Oscar for Best Candy Coated Costume goes to… pic.twitter.com/CcnNwSV4Vt — M&M’S® Brand (@mmschocolate) February 19, 2015 M&M’s Chocolate Candies have been a staple in movie theater snack cases for decades. Now, they’re bringing the movies to television. Mars Chocolate North America announced M&M’s Brand plans to showcase a humorous spoof of action movie trailers […]
The revered French Champagne House Piper-Heidsieck, known worldwide for the red of its label and the gold of its wine, will be the exclusive champagne of the Oscars. A three-year partnership with the Academy of Motion Picture Arts and Sciences will begin with this year’s 87th Academy Awards ceremony on February 22 at the Dolby […]
Stella Artois was first created for the holidays as a gift to the people of Leuven, Belgium. Each holiday season, the brand’s origins – reflected by the Latin “Stella,” or star – are celebrated in a variety of ways. This season, Stella Artois chose to lift up and celebrate real-world examples of thoughtful, timeless gift-giving. […]
Pizza Hut and the popular Teenage Mutant Ninja Turtles will join forces on a summer-long promotion celebrating the return of an all-time favorite Pizza Hut pizza: Cheesy Bites AND the arrival of the new movie featuring the pizza loving Turtle brothers, appearing in theaters nationwide on August 8th from Paramount Pictures. The pizza/movie pact, which […]
Geometry Global, the recently merged entity of G2, OgilvyAction and JWTAction has recorded outstanding results for “The Scene” – a new advertising platform for CHIVAS18, the world’s leading purveyor of premium Scotch whisky. Reinvigorating Hong Kong’s fascination with movie-making, The Scene reached 10 million people and increased CHIVAS’ fan base by 50%. The Scene engaged […]
Baskin-Robbins, the world’s largest chain of ice cream specialty shops, is excited to welcome your friendly neighborhood Spider-Man to its restaurants and the arrival of The Amazing Spider-Man 2 to the big screen on May 2. Starting this week, Baskin-Robbins, in collaboration with Sony Pictures, brings the spirit of The Amazing Spider-Man 2 to participating […]
Spider-Man moseys along the streets, doing whatever a Spider-Man does, when he gets distracted by a baby version of himself in this latest teaser ad from Evian. It is only about 15 seconds into the ad that it becomes clear this is not an ad for a new blockbuster film, as the teeny doppelganger of […]
Mountain Dew announced an official international-wide partnership with 20th Century Fox’s X-MEN: Days of Future Past, this summer’s most eagerly awaited blockbuster, signaling the start of a robust campaign that will see Mountain Dew bring fans around the world closer to the film. With a star-studded international cast including Hugh Jackman, James McAvoy, Michael Fassbender, Jennifer Lawrence, Halle Berry, Ian McKellan and Patrick Stewart led by Director Bryan […]