A group of industry veterans has joined forces with Dan Einzig, founder and CEO of Mystery, the award- winning hospitality concept creation agency, to create Chiktopia, a new ‘fast-food 2.0’ business. Investors who form the advisory board for Chiktopia Limited include Ashton Crosby, formerly Investment Director of True Capital and NED, City Pantry; James Hacon, […]
Mystery Ltd.’s latest and most unusual food and beverage design project has involved overcoming any phobias about grubs and embracing the idea of insects as a valuable food source. Along with new clients, Shami Radia and Neil Whippey, the design agency has joined the quest to persuade the UK to Eat Grub! Friends Shami and […]
Mystery Ltd.’s latest innovative casual dining concept has taken contemporary European lifestyle to Kazakhstan, with the launch of The Crepe Café, a modern classic crêperie in the heart of the Kazakh capital, Astana. Kazakhstan has a hunger for modern, European style cuisine and western dining trends, and the Crêpe Café concept is perfect for the aspirational, fashionable […]
Rawligion owner, ex-professional poker player John Tabatabai, approached Mystery to create the brand positioning, brand ID, graphics and interior of the first site of his new fast-casual restaurant concept. John’s mission was to deliver ‘nutrient-dense food to improve the health and well being of customers’. Tabatabai is very passionate about creating only the highest quality […]
Mystery has been the design agency for “foodpreneur” and blogger Olivia Wollenberg since 2014, not long after she started her Livia’s Kitchen brand. Having been diagnosed with food intolerances, Olivia combined her passion for food, her desire to create a healthier, intolerance-free life for herself and an interest in business to start her own company. […]
In a fast paced world where healthy eating is becoming increasingly part of our day-to-day lifestyle; serial entrepreneurs Matt and Ashley Petersen wanted to embrace the need for a little indulgence every now and then, a place where you allow yourself a Moojo, one of life’s ‘moments of joy’. Brand design agency Mystery fell in […]
When one of Britain’s best loved family holiday brands decided it was time to re-invent it’s food offer with an exciting new family restaurant concept that could work as easily on the high street as it would within one of their resorts, they turned to Mystery for inspiration. Mystery helped Butlin’s hatch ‘Firehouse’, a seriously […]
Mystery is delighted to announce the launch of ‘Smithfield‘, an exciting new Quick Service Restaurant venture founded by David Haimes, the former MD of ‘Itsu‘ and CEO of ‘Obika‘. “Mystery are a great partner, helping us create the Smithfield brand. The team understand exactly what we are trying to achieve and have worked very closely […]