Malta’s own favourite soft drink re-launches with sparkling new designs which pay homage to its past glory with a confident eye to the future. Kinnie, a Mediterranean bitter sweet carbonated soft drink, brewed from oranges and aromatic herbs, has been enjoyed by successive generations since its beginnings in 1952. For many older brand loyalists it never lost […]
James White Drinks’ range of 100% natural Zinger shots start the new year with a new look, with a stand out design for the little 7cl shots with a big kick. Aimed at the busy and the on-the-go, Zingers provide a quick and easy wake up shock and a natural healthy alternative to a coffee, […]
HEINEKEN has partnered with the London office of strategic brand design agency Bulletproof to reignite the soul of Cruzcampo, their iconic Spanish beer brand. The agency was appointed to the project in June 2016. Cruzcampo was founded in Seville in 1904 – the first brewer to be based in the south of Spain, established with […]
Following hot on the heels of launching four new products, the UK’s leading gluten-free cereal brand Nature’s Path has revamped its packaging. The vibrant designs not only give a genuine ‘family’ feel to the brand’s extensive range of cereals, but greatly increase stand-out on shelf and also add real vibrancy to the entire fixture. Crucially, […]
B&B Studio has refreshed the packaging for Pip & Nut, the UK’s fastest growing all-natural nut butter brand, created by the agency back in 2015. The new look rolls out across the range from this month, and uses bolder iconography and pops of colour to create greater product differentiation across a growing range of innovative […]
Grand Central, an independently owned chain of American restaurants, required a refocused brand approach. The brand’s aim was to reflect an independent spirit and a broader menu offering that would encompass the whole of the Americas, to attract more experimental diners. They approached design experts Eat With Your Eyes, to carry out this vision and […]
Cornish cheddar cheese brand Davidstow has recently undergone an identity and packaging redesign with the help of strategic brand design agency, BrandOpus. For over 60 years Davidstow Cheddar has been made with exacting care in the Cornish village from which it takes its name. Using only local milk from a dedicated pool of West Country farms […]
The Collaborators have repositioned and redesigned The Reel Fish Co. as a challenger brand within the canned tuna category. With two standard varieties in both one can and three can formats, The Collaborators created an attention grabbing new brand identity and packaging design for Reel Fish, to reflect its mission to re-invigorate the tuna aisle. […]
Sailor Jerry Spiced Rum, created to honour the Father of American old school tattooing, Norman “Sailor Jerry” Collins, is launching a bold new bottle design with iconography and imagery that further highlight the life and times of Collins, enhancing the rum’s dedication to telling and celebrating his story and building a community of likeminded individuals […]
Packaging Design Firm Voicebox partnered with Pacific Foods, leading producer of organic soups, broths and plant-based beverages, to refresh the brand’s packaging to celebrate the superior quality and holistic simplicity of its products and ingredients. Voicebox’s design brings vitality, freshness and consistency across Pacific Foods’ extensive collection of stocks, broths, soups and eight varieties of […]