COCA-COLA ZERO SUGAR LAUNCHES FIRST-OF-ITS-KIND, INTERACTIVE AUGMENTED REALITY GIVEAWAY CAMPAIGN INVITING FANS TO ‘#TAKEATASTE NOW’

<strong><em>COCA-COLA ZERO SUGAR LAUNCHES FIRST-OF-ITS-KIND, INTERACTIVE AUGMENTED REALITY GIVEAWAY CAMPAIGN INVITING FANS TO ‘#TAKEATASTE NOW’</em></strong>

Today, Coca-Cola Zero Sugar has launched ‘#TakeATaste Now’ – an innovative AR giveaway and a nationwide DOOH (digital out-of-home) campaign in partnership with Tesco Group, which invites fans to #TakeATaste of Coca-Cola Zero Sugar.  This trial-driving campaign is the first large-scale two-way controlled DOOH and AR experience by Coca-Cola. For the first time consumers will […]

Guinness brings its magic to Canada with the launch of Guinness 0 Non-Alcoholic Draught

<strong><em>Guinness brings its magic to Canada with the launch of Guinness 0 Non-Alcoholic Draught</em></strong>

Guinness 0 Non-Alcoholic Draught from the world’s leading stout, has officially made its way into Canada, featuring the same beautifully smooth taste, perfectly balanced flavour, and unique dark colour that is unmistakably Guinness. To celebrate this momentous occasion, Guinness invites Canadians to enjoy a can of Guinness 0 Non-Alcoholic Draught through unexpected means — a […]

Taste the Future: Coca-Cola® Creations Launches the Flavour of the Future

Taste the Future: Coca-Cola® Creations Launches the Flavour of the Future

First futuristic flavor co-created with human and artificial intelligence drops alongside an AI- powered experience, inspiring the endless possibilities of an optimistic future Today Coca-Cola® launched Coca-Cola® Y3000 Zero Sugar, a new limited-edition flavor and AI-powered experience from Coca-Cola® Creations. Coca-Cola® Y3000 Zero Sugar is the first futuristic flavor co-created with human and artificial intelligence […]

KENCO INVESTS HEAVILY INTO NEW BRAND ATL CAMPAIGN DURING ITS CENTENNIAL YEAR

<strong>KENCO INVESTS HEAVILY INTO NEW BRAND ATL CAMPAIGN DURING ITS CENTENNIAL YEAR</strong>

Celebrating 100 years of coffee expertise, Kenco sets itself up for the future with new ‘Made to Uplift’ brand platform Kenco, one of the UK’s most loved coffee brands, is investing a substantial £6.4m into the debut of a new TV ad that will run at key moments from 8th July, across TV, YouTube and […]

ASPARTAME-FREE KAYTEA COLDBREW TEAS FLY THE FLAG FOR REAL LOW CALORIE, NON-CARBONATED SOFT DRINKS

ASPARTAME-FREE KAYTEA COLDBREW TEAS FLY THE FLAG FOR REAL LOW CALORIE, NON-CARBONATED SOFT DRINKS

The unions between Zapp Retail Sainsbury’s M&S & Kaytea coldbrew drinks is NEW but already bearing significant organic fruit, building a significant head of steam within high profile urban head offices as diverse as Netflix, Google, Bloomberg, VISA, Glencore…. As a brand that enjoys a considerable urban presence, Kaytea is enjoying the fruits of a […]

Butterfly Cannon serve up a stylish brand identity and packaging designs for ELLE Café – the new coffee brand from ELLE Magazine

<strong>Butterfly Cannon serve up a stylish brand identity and packaging designs for ELLE Café – the new coffee brand from ELLE Magazine</strong>

As part of its continued evolution into a global lifestyle brand, ELLE, the biggest-selling fashion magazine & authority on style, was looking to create its own coffee brand that could compete with the likes of Illy and Nespresso. For a new-to-market coffee brand in an incredibly crowded category, instant brand recognition was essential, so our […]

From Familiar to Fresh: KISS Branding Transforms First Milk’s Brand Identity.

<strong>From Familiar to Fresh: KISS Branding Transforms First Milk’s Brand Identity.</strong>

KISS Branding, a Leeds based brand design studio, has collaborated with First Milk, a certified B Corp, to rejuvenate the brand’s visual identity and essence. The project aimed to reinforce the regenerative ambitions of First Milk and align the brand across its diverse audience groups – farmer owners, end customers, and staff. The First Milk […]

A Daytime Reset for Firefly Drinks.

A Daytime Reset for Firefly Drinks.

Firefly is a delicious range of natural soft drinks carefully crafted from still water, fruit juice and a blend of botanicals. Targeted to adults, it’s a sophisticated soft drink perfect for summertime sipping. Family (and friends) branding have been helping brand owners Purity Soft Drinks evolve the brand to highlight the unique drinking experience and […]

Coca-Cola owned smartwater launches its summer campaign with Pete Davidson

Coca-Cola owned smartwater launches its summer campaign with Pete Davidson

Coca-Cola owned smartwater is launching its summer campaign with the rollout of a brand new film featuring comedic brand spokesperson, Pete Davidson. In the new film, summer is here and like anyone, Pete wants to spend his time enjoying the most of it. To keep it smart, Pete has come up with a special solution – robopete. A new […]

Sip on the sunny side with Popp Studio’s brand creation for Dayside.

<strong>Sip on the sunny side with Popp Studio’s brand creation for Dayside.</strong>

UK brand and packaging design agency, Popp Studio, has created the brand identity, packaging and e-commerce website for Dayside, a specialist D2C tea and teaware brand, launched in the UK by three co-founders, including the studio’s owners, Andrew Slade and Poppy Stedman. The trio are longtime drinkers of Jasmine Dragon Pearls, a Chinese green tea […]

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