Britvic has re-launched its mixers and juices range with new bottle designs and branding by Bloom. From its tonic water to its tomato juice, the group is looking to give the brand a new stronger profile having filled pub stocks since 1938. “The design idea was to bring to life ‘Lifting spirits since 1938’ tagline” […]
Dairy Farmers of Canada launched a new campaign unveiling the latest innovation in milk drinking, The Milk Glass, which takes an incredibly popular idea – the glass – and refines it further. Competing in a category, which sees a proliferation of new product options and beverage innovation each year, milk is often forgotten as a […]
How similar are the small joys in your life to the adrenaline-fuelled highs of a post-touchdown dance by a millionaire football star? Pepsi thinks the two might just be closer than you think. The Beverage Giant continues a season-long NFL marketing effort tonight with the second ad in its #BreakOutThePepsi campaign. The spot also features New […]
Happy Creative Services India has released new work for Chai Point that’s an ode to Chai and how it fuels India. With countless tea stalls that line the road to the home made brews, Chai (tea) is synonymous with the rhythm of life in India. This cup of goodness transcends all boundaries – social, economic […]
Nutritional milk drink NRICH has signed a sponsorship deal with Championship Football Club Queens Park Rangers to become ‘Performance Partner for QPR’ this season. The deal, which covers the club’s 2016/17 season, includes a range of high impact marketing initiatives including LED pitch side banner advertising, player and fan engagement and a raft of joint […]
It has been over ten years since George Clooney first partnered with Nespresso, and now we see the release of their latest collaboration, Change Nothing. Debuting on 25th September 2016, the light-hearted campaign sees George embark on a rough night as he looks to protect his precious coffee. Starting in the stylish Nespresso boutique on […]
Honest – a top-selling organic bottled herbal tea in the US – launches in the UK for the first time, taking Coca-Cola GB’s number of brands up to 20 and more than 80 drinks. There’s a new low-calorie herbal tea on the market, and it’s refreshingly honest. Made in the UK, and certified organic by […]
Milk brand TruMoo is getting a “Trollicious” makeover this fall. Up until October 31, 2016, Poppy and Branch, the colourful and spunky characters from DreamWorks Animation’s new comedy adventure, Trolls, will be making an appearance on specially marked bottles of TruMoo Chocolate and limited-edition TruMoo Orange Scream milks. Fresh from your trusted dairy and made with no […]
Coca-Cola South Pacific has launched Lift Hard Hitting Lemon, a brand new formulation which is being introduced to shift the perception of the lemon flavour offering in market. The new product offers Aussies a full bodied lemon drink with sharper taste, more bite and a sugar content now at 8.4g/100ml. Lift Hard Hitting Lemon is […]
Dunkin’ Donuts released a new “Runnin’ On a Cold Brew” music video from New York Giants Superstar Odell Beckham Junior. The video (above) also features music producer and recording artist, KOVAS and takes place in the heart of New York City. Dunkin’ Donuts Cold Brew is prepared by steeping a special blend of coffee in […]