MatPrat Recycles Old Ads to Raise Awareness of Food Waste in Norway

MatPrat Recycles Old Ads to Raise Awareness of Food Waste in Norway

MatPrat is the largest recipe-portal in Norway. in 2016 they wanted to show how to throw away less food by reusing ingredients. With this in mind, they decided to create an ad made completely out of old Norwegian commercials to illustrate the concept. To do this, directors Matias & Mathias, searched through over 6000 old commercials. The campaign by […]

Freia Relaunches With A Contemporary New Design & Brand Architecture

Freia Relaunches With A Contemporary New Design & Brand Architecture

International brand design agency Bulletproof has created a contemporary new masterbrand identity and packaging design for Norway’s leading chocolate brand Freia, as part of a complete ‘brand world’ review. Following a chemistry meeting with three rostered design agencies, Bulletproof was appointed by Freia brand owner Mondeléz, in Spring 2013. Freia is part of Norwegian heritage […]

Brilliant McDonald’s Billboard Straddles Norway-Sweden Border, Splits Big Mac

Brilliant McDonald’s Billboard Straddles Norway-Sweden Border, Splits Big Mac

Advertising agency DDB Stockholm has created a clever billboard for McDonald’s that brings across its message in a witty, visual way. Although Sweden and Norway are very close neighbors, prices for food, tobacco and alcohol is much higher in the latter than in the former. To highlight how a meal at McDonald’s is cheaper in […]