The branding agency Fauna has come up with a clever and minimalist packaging for meat and cheese. Created for the CORELLA meat and cheese store in Barcelona, Spain, these labels use square boxes to point out which part of the animal the meat came from. This information is certainly helpful for customers, as they would […]
BrandOpus, a global strategic brand design agency, has unveiled a bold, iconic redesign of Rowse honey. The work continues the five-year relationship between agency and brand, and comes shortly after The Grocer revealed that Rowse has toppled Marmite as Britain’s best-selling spread. Following the original redesign of Rowse Honey by BrandOpus in 2010, the brand […]
Brand design agency ButterflyCannon, were tasked with redesigning the Hennessy Very Special packaging. The challenge was that the new design had to appeal not only to the young, hedonistic consumer but also to the loyal and traditional Hennessy Cognac drinkers. Heritage and personality had to be mixed to perfection for this brand. Designing with the […]
BrandOpus, a global strategic brand design agency, has partnered with Kingsmill, the UK’s fastest growing bakery brand, to create branded packaging for category-changing product, Great White bread, which launches nationally in March 2014. As a nation the UK eat too much of most things, but fibre isn’t one of them. Popular culture tells consumers to, switch into healthier bread alternatives. But Kingsmill’s research […]
Russian designer Olga Mosina of Brandiziac, has created a fun illustrated packaging for a line of milkshakes by the “3 Korovy 2 Kota” brand, which translate to “3 cows and 2 cats”. Inspired by the brand’s very descriptive name, the designer decided to create an animal character for each flavor—the three fruit flavors are represented […]
Creative agency DECIDE. have revamp the branding of Butcher’s Pet Care‘s cat food range. The brief asked DECIDE. to target owners of healthy, active cats with an outdoor lifestyle. The objective of the new range was to build the credibility of the Butcher’s ‘Cat’ proposition, be disruptive within the category and be mind-opening for cat owners, […]
Woodford Reserve, the “Official Bourbon of the Kentucky Derby” is honoring this year’s Run for the Roses with the release of its 2014 Kentucky Derby commemorative bottle. This year’s limited-edition Woodford Reserve Kentucky Derby bottle features the artwork of local Louisville artist David O. Schuster. Schuster’s image on the bottle is entitled “The 4th Turn” and […]
The Hain Celestial Group, a leading organic and natural products company providing consumers with A Healthier Way of Life, announced a packaging refresh for its TERRA brand root vegetable chips. The new look, designed by brand agency CBX, puts a modern spin on the brand’s classic black bag with dramatic food photography and a crisp […]
Designer Diego Fonseca has created a concept redesign for energy drink brand Red Bull, where he dressed up its can in the strikingly colorful uniforms of various superheroes. The “Red Bull Superheroes Project” features beloved crime-fighters like Superman, Batman and The Flash—according to Fonseca, it depicts “a playful union between the Austrian energy drink and […]
One of the world’s most iconic vodka brand unveils its eighth and latest addition to the Absolut Limited Editions portfolio with the launch of Absolut Texas – the brand’s first and only state-inspired flavor. Internationally renowned San Antonio-based artist Cruz Ortiz designed the Absolut Texas bottle as a modern take on classic Texas iconography. The […]