GPA Luxury team was recently approached by Don Papa and asked to create a designer pack for their Masskara rum. Unlike most mass market packs, GPA’s creation features a decorated removable element: a fan that can be slipped out and used to keep cool in style. The pack has two halves wrapped in illustrated art […]
As a family-owned company for more than 150 years, we are proud of how we have innovated throughout our history to ensure that we always reflect the world around us. Now, as we look ahead to the next 150 years we recognize the importance of minimizing our impact on the environment and doing the right […]
Ribena is entering the carbonated soft drinks segment with the launch of its new Sparkling range innovation with the packaging designed by BrandMe. Ribena Sparkling launches in Blackcurrant and Raspberry variants and has been developed to attract new consumers to the Ribena brand. The introduction of a range of formats across the Ribena Sparkling drinks […]
Ripping Yarns Distillery has launched its first product – a Golden Spiced Rum, with brand identity and packaging developed by Nude Brand Creation. Ripping Yarns is a new family run, small batch artisan Rum distillery based in The Surrey Hills. Soon after distillery owner Andrew Watson first met with Nude, they discovered their shared love of telling […]
SGK Anthem, Vrijdag Premium Printing, Generous Minds, Neuren-sics, Kurz and Merck have joined forces under the name ‘Packadore Collective’ to design and implement both desirable and sustainable packaging solutions. Their LOCOletter packaging innovation utilis-es waste materials to create a desirable and sustainable packaging design for premium chocolate.
Chocolate letters are a form of candy associated with the Dutch holiday of Sinterklaas (Saint Nicholas). Celebrants of Sinterklaas are traditionally given their initials made out of chocolate annually on December 5th. Despite the heart-warming nature of the tradition, each year more than 1 million chocolate letters, including the packaging, are destroyed as left over […]
Studio h has created new branding and packaging design for Doves Farm, producers of organic flours with a unique character milled from a range of grains and seeds. Studio h was tasked with contemporising the brand whilst retaining their artisanal essence and ethical values. Increasing their organic credentials and making organic an everyday choice was […]
NESCAFÉ 3in1 changed their packaging earlier in the year. The launch of the campaign coincided with the annual Apple Keynote address; an event where Apple launches their new products and innovations; this year, the iPhone 12. NESCAFÉ tactically announced their launch by parodying tech company product events. These tech events are often huge and impressive […]
REAL Sparkling Fermented Tea was launched in 2017 to cater for foodies who were increasingly choosing an alcohol-free lifestyle. Until then the only choices had been sugary soft drinks, water or alcohol-free alcohols(!) – which neither satisfied their palette or complemented their food. Using only the finest loose-leaf teas, naturally fermented with no added flavourings, […]
Real Handful, the successful healthier snacking start up, has this month, unveiled new packaging for its trail mix and protein bars with strategy and design by brand consultancy Brandon. The design features on the brand’s new website and is being rolled out across its existing ranges over the next few months and into 2021. Brand […]
Pulsin makes nutritionally balanced, plant-based fruit, nut and protein bars and powders. It jostles for position in a saturated marketplace of health foods and snacking aisles. With a distinctive brand and loyal customer base already established, Pulsin needed help attracting new customers, communicating functional benefits and differentiating product ranges. Buddy kept elements of Pulsin’s brand […]